← Back to jobs

Head Of Marketing Operations & Analytics

harvey

Híbrido New York
Digital Marketing Marketing Web Master Advertising

Job Score

100 pts
Hybrid model (+80) Digital Marketing (+10) Marketing (+10) Web Master (+10)

Why Harvey

At Harvey, we’re transforming how legal and professional services operate. By combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise, we’re reshaping how critical knowledge work gets done for decades to come.

This is a rare chance to help build a generational company at a true inflection point. We have strong product-market fit and world-class investor support. We’re scaling fast and defining a new category in real time. The work is ambitious, the bar is high, and the opportunity for growth — personal, professional, and financial — is unmatched.

Our team moves fast, takes ownership, and is deeply committed to the mission — operating with intensity, staying close to our customers, and pushing each other for excellence. We live by three values: Decisiveness, Simplicity, and Job's Not Finished. We act quickly on clear judgment over perfect information, we believe simplicity is what scales, and we're never satisfied with where we are. If you want to do the best work of your career alongside people who share that drive, we'd love to build with you.

At Harvey, the future of professional services is being written today — and we’re just getting started.

Role Overview

Harvey is redefining what an AI-native marketing organization looks like, and this role designs the operating system behind it. The Head of Marketing Operations and Analytics owns the platforms, data, and automation that power Harvey's marketing engine. It's a rare shot at architecting a category-defining function with a brilliant team, an AI-native mandate, and full latitude to build it right for the long term.

You'll build the measurement frameworks, technology stack, and reporting systems that connect every marketing dollar to pipeline and revenue, partnering closely with revenue operations, GTM systems, product marketing, and sales leadership to make Harvey's systems and operations data-driven, compliant, and efficient.

This role will report directly to our Head of Demand Generation, working closely across our entire marketing team.

What You'll Do

  • Own the marketing technology stack — evaluate, implement, and optimize tools across marketing automation, CRM, ad platforms, attribution, lead routing and enrichment, and data visualization to support a modern, AI-first operating model.

  • Lead AI and automation adoption — identify and ship agentic workflows and automation that remove manual work across the funnel; go beyond piloting tools to running them in production.

  • Build unified marketing analytics and reporting — attribution models, pipeline dashboards, and campaign ROI measurement that serve as a single source of truth for marketing, finance, and sales leadership, and translate into clear, actionable insight.

  • Architect lead lifecycle infrastructure — define funnel stages, scoring models, routing logic, and handoff criteria in partnership with revenue operations and sales development.

  • Own marketing data governance and compliance — ensure data quality, consent management, and privacy frameworks are built into every system and workflow.

  • Drive operational excellence — build scalable workflows, automations, experimentation and optimization practices (e.g., A/B testing), and QA processes that ensure data integrity and let the team move fast without sacrificing quality.

  • Own budget and vendor management — manage the marketing operations budget and technology renewals, and evaluate/negotiate vendor contracts in partnership with finance and procurement.

  • Lead and develop the team — lead and develop a high-performing global organization as Harvey scales its marketing investment.

  • Partner cross-functionally — work with GTM systems, product marketing, customer engagement, sales leadership, and finance to align on targets, surface insights, inform investment decisions, and lead change management across a fast-moving organization.

What You Have

  • 10+ years of experience in marketing operations, marketing analytics, or growth operations, including 5+ years managing and developing teams

  • Deep, hands-on expertise in the modern B2B marketing technology stack across marketing automation, CRM, attribution tools, lead routing/enrichment, automation/orchestration platforms and data visualization tools

  • Working fluency in SQL and marketing data pipelines, with the ability to query, QA, and troubleshoot data directly.

  • Demonstrated experience applying AI, automation, and agentic workflows to marketing operations. You've shipped production systems, not just piloted tools.

  • Proven track record building marketing analytics and attribution frameworks that connect marketing activity to pipeline and revenue in a sales-led SaaS environment.

  • Experience owning data governance, privacy, and consent frameworks for a marketing organization.

  • Experience managing marketing technology budgets and negotiating vendor contracts.

  • Experience managing and developing teams in high-growth environments, ideally at fast-growing, AI-native companies familiar with modern technology stacks.

  • Strong cross-functional partnership and change-management skills, with demonstrated ability to align marketing, sales, finance, and systems teams around shared goals and data, and to translate complex data into clear insight for executive decision-making.

  • A builder's mindset - you have taken marketing operations infrastructure from early-stage to scaled, and you thrive in environments where you can design systems rather than inherit them.

Compensation

$206,800 - $310,200 USD

Depending on your location, an Applicant Privacy Notice may apply to you. You can find all of our Applicant Privacy Notices [here].

#LI-BG1

Harvey is an equal opportunity employer and does not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made by emailing accommodations@harvey.ai

What did you think of this job?

Comments 0

Want to leave a comment?
Sign in or create your account in seconds to join the discussion.
Loading comments...

About Digital Marketing

Digital Marketing is a constantly expanding field, driven by e-commerce growth and the need for a strong digital presence. Marketing professionals master tools like Google Ads, Meta Ads, HubSpot, Google Analytics, and automation platforms.

Most sought-after specializations include Growth Marketing, Performance, SEO, Content Marketing, and Growth Hacking. The combination of creativity with data analysis is the most valued differentiator in the market.

The market offers opportunities in both agencies and technology companies, with competitive salaries and remote work possibilities.

About Marketing

The Marketing area is strategic for the growth and positioning of any company. It encompasses traditional marketing, brand management, market research, trade marketing, product marketing, and market intelligence. Marketing professionals are responsible for planning and executing strategies that connect brands to their target audience.

Key skills include brand management, market research, competitive analysis, product marketing, trade marketing, pricing, relationship marketing, and channel development. Knowledge of research tools (Nielsen, Kantar, Ipsos), BI, and advanced spreadsheets is a differentiator.

Marketing professionals in technology companies are highly valued, especially those who master product marketing, go-to-market strategy, and data-driven marketing. The field offers opportunities from analyst to CMO, with a focus on growth, brand positioning, and return on investment.

About Web Master

The Web Master is the professional responsible for maintaining, securing, and ensuring the technical performance of websites and web applications. They manage servers, hosting infrastructure, uptime monitoring, and ensure everything runs fast and reliably.

Key skills include server management (Apache, Nginx), hosting (AWS, Google Cloud, Azure), CDN (Cloudflare), SSL, DNS, web security (WAF, firewall), performance (Core Web Vitals, cache, compression), and versioning (Git, CI/CD). Knowledge of Docker, WordPress, cPanel, and monitoring (Sentry, New Relic) is a differentiator.

Web Masters in technology companies are highly valued, especially those who master DevOps, SRE, and can guarantee uptime and performance at scale. The field offers opportunities from junior webmaster to SRE and infrastructure engineer, with a focus on reliability, security, and speed.

About Advertising

The Advertising area is aimed at the planning, creation, and delivery of communication campaigns to promote brands, products, ideas, or services. Professionals in the sector work in advertising agencies or in-house marketing departments in creative fields (art direction, copywriting), strategic planning, account management, and media buying.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Scrum Master

The Scrum Master is the professional responsible for facilitating the adoption of Scrum and agile practices within development teams. They act as servant leaders, removing impediments, promoting continuous improvement, and ensuring Scrum events and ceremonies happen in the best possible way.

Key skills include event facilitation (sprint planning, daily, review, retrospective), backlog management, team coaching, conflict resolution, and agile metrics (velocity, burndown, cycle time). Knowledge of Jira, Trello, Azure DevOps, and frameworks like Kanban, XP, and SAFe is a differentiator.

Scrum Masters in technology companies are highly valued, especially those who can promote team autonomy, create psychologically safe environments, and lead agile transformations at scale. The field offers opportunities from junior scrum master to agile coach, head of agile, and director of agile transformation.

About Customer Service

The Customer Service / Client Relations area is essential for ensuring customer satisfaction, retention, and a good relationship. Professionals in this field are the primary interface for communication, handling inquiries, requests, feedback, and ensuring a high-quality day-to-day experience. Skills in communication, problem-solving, empathy, and patience are indispensable.

About Software Development

Software Development is one of the most dynamic and constantly evolving fields in the job market. Professionals in this area are responsible for creating, maintaining, and optimizing web, mobile, and desktop applications that impact millions of users daily.

Key languages and frameworks include JavaScript (React, Node.js, Vue.js), Python (Django, Flask), Java (Spring), PHP (Laravel), and TypeScript. Demand for full-stack developers continues to grow, especially in tech companies and startups.

Salaries range from entry-level to senior positions, with growing opportunities for remote work and international freelancing.

About Project Manager

The Project Manager is the professional responsible for planning, executing, and controlling projects end-to-end, ensuring they are delivered on time, within budget, and with the expected quality. With the growing complexity of businesses, project management professionals are fundamental to organizational success.

Key skills include planning and scheduling, scope, cost, risk, quality, and resource management, stakeholder communication, cross-functional team leadership, and use of agile and traditional methodologies. Certifications like PMP, PRINCE2, and Six Sigma are important differentiators.

Project Managers in technology companies are highly valued, especially those who master agile methodologies (Scrum, Kanban), tools like Jira and MS Project, and can deliver complex projects efficiently. The field offers opportunities from project analyst to head of PMO, with a focus on execution, governance, and business value.

About Photography

The Photography area encompasses the capture, editing, and processing of static images for commercial, advertising, editorial, or artistic purposes. Professionals in this field master lighting techniques, visual composition, camera and lens operation, as well as the use of specialized editing and post-processing software such as Adobe Photoshop and Lightroom.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

Read full guide →

Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

Read full guide →

Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

Read full guide →

Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

Read full guide →

Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

Read full guide →

Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

Read full guide →

Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

Read full guide →

Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

Read full guide →

Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

The New Paradigm of Digital Marketing and Social Media

The New Paradigm of Digital Marketing and Social Media: Impact, Opportunities, and the Future of the Market

By Mondywork Team | 6-minute read

The Evolution: From "Just Posting" to True Revenue Engines

There was a time when digital marketing was viewed as a secondary department, heavily focused on vanity metrics like likes and follower counts. That era is officially over. In today's global market, Digital Marketing and Social Media Management are the beating heart of customer acquisition, acting as literal Revenue Engines.

Top-tier US startups, unicorns, and global B2B/B2C enterprises have realized that consumer attention is the most expensive asset on the internet. It's no longer just about creativity; it's about merging authentic communication with ruthless data analysis and Artificial Intelligence integrations.

How Does This Market Impact Global Companies?

The impact of modern marketing on the corporate world is absolute. According to the HubSpot State of Marketing report, companies that closely align their digital strategies with sales see a 20% higher revenue growth.

  • CAC Reduction and LTV Focus: Companies rely on marketing professionals to lower Customer Acquisition Cost (CAC) through organic traffic and social media, while simultaneously increasing Lifetime Value (LTV) through retention strategies.
  • Community-Led Growth: Brands don't just want consumers anymore; they want raving fans. Social media has evolved into a community-building channel, where engagement breeds brand advocates who buy repeatedly.
  • Global and Borderless Presence: Digital marketing has shattered geographical borders. A startup in Silicon Valley can easily scale its sales in Europe using campaigns managed by a strategist based in Brazil, Portugal, or anywhere else, working 100% remote.

The 2026 Landscape: What Do Companies Expect?

The digital marketing job market has never been more technical and demanding. The era of the "jack-of-all-trades" generalist is making way for hyper-focused experts and strategists with a systemic vision—the highly sought-after "T-Shaped" professionals.

"Marketing has transitioned from an art based purely on intuition to a science driven by data, predictability, and hyper-segmentation."
— eMarketer Digital Trends

The barrier to entry has risen significantly due to the integration of Artificial Intelligence. Tools that generate copy or images in seconds (like ChatGPT and Midjourney) haven't replaced the professional; they've raised the bar. The market now seeks talent who can "pilot" these AIs to craft strategies, automate workflows using tools like n8n or Zapier, and analyze Business Intelligence (BI) dashboards in Looker Studio.

Golden Opportunities: The Hottest Roles

Highly qualified professionals are being fiercely fought over, especially on platforms like Mondywork, where international companies seek remote talent offering six-figure compensation and global remote flexibility. The areas with the highest demand include:

  1. Growth Marketer / Hacker: The professional focused on rapid experimentation across the marketing funnel (Pirate Metrics - AARRR). They blend marketing, data analysis, and a bit of product engineering to find scalable growth levers.
  2. Performance Manager (Paid Media): The traditional traffic manager has evolved. Today, this professional manages multi-million dollar budgets across Google Ads, Meta Ads, and LinkedIn Ads (essential for B2B), with an absolute focus on ROAS (Return on Ad Spend).
  3. Social Media Strategist & Community Manager: Going far beyond scheduling posts, this talent understands internet culture, dominates short-form formats (TikTok, Reels, Shorts), and knows how to convert a social audience into qualified leads within the company's sales funnel.
  4. SEO & Content Architect: With shifting search algorithms and the impact of AI (Search Generative Experience), the SEO professional who masters search intent, information architecture, and Core Web Vitals is indispensable for long-term organic acquisition.
  5. Marketing Operations (Marketing Ops): The architect behind the curtain. They manage CRMs (Salesforce, HubSpot), email automations, and ensure the entire marketing data infrastructure is flawless.

Is It Worth Entering or Transitioning into This Field?

Absolutely. If you are an analytical, curious professional who understands human behavior and isn't afraid of data spreadsheets, digital marketing offers one of the most promising and flexible career paths in the modern world.

To stand out in rigorous international recruitment systems (ATS like Greenhouse and Ashby), it is crucial that your resume and portfolio showcase real results. Forget generic descriptions; US tech recruiters and Heads of Marketing want to read hard metrics: "Increased organic traffic by 150% in 6 months" or "Managed $500k in ad spend while maintaining CAC 20% below target".

The global market is vast, decentralized, and pays incredibly well for those who know how to turn clicks and views into predictable revenue.