← Back to jobs

Integrated Marketing Manager - Dach

Plaud

Híbrido London, United Kingdom
Marketing

Job Score

90 pts
Hybrid model (+80) Marketing (+10)

About Plaud Inc.

Plaud is building the real-world AI interface for professionals to amplify intelligence, elevate productivity and performance, loved by over 3,000,000 users worldwide since 2023. With a mission to amplify human intelligence, Plaud captures, structures, and compounds the intelligence generated in conversations — so humans can think better, decide faster, and execute with clarity.

Plaud Inc. is a Delaware-incorporated, San Francisco-based company. With ISO 27701, GDPR, SOC 2 Type II, HIPAA, and EN 18031 compliance, Plaud is committed to the highest standards of data security and privacy protection.

To learn more about Plaud, please visit https://www.plaud.ai and follow along on Instagram, X, Facebook, Linkedin, and YouTube.

 

Why You Should Join Us

Plaud is building the next generation intelligence infrastructure and interfaces to capture, extract, and utilize intelligence from what people say, hear, see, and think.

  • Plaud is a bootstrapped, skyrocketing, profitable company with a $300M revenue run rate achieved in just three years.

  • Define the next-gen paradigm for human-AI interaction.

  • Gain exposure to cutting-edge AI for Pro tools and play a direct role in our global expansion.

  • Work with passionate teammates who value innovation, collaboration, and customer success.

  • Grow your career in a culture that champions continuous learning and fast career development.

  • Market-competitive compensation, global exposure, and a vibrant, creativity-fueled work atmosphere.

What you will do

  • Campaign Localization & Execution: Localize and execute integrated marketing campaigns across PR, influencer marketing, paid media, offline media, and multiple sales channels across the DACH region (Germany, Austria, and Switzerland).

  • Global Alignment: Collaborate with Global IMC teams to translate strategic brand direction into actionable, market-specific campaign plans and creative transcreations.

  • Agency Management: Brief and manage local creative, media, and PR agencies to ensure timely, high-quality, and on-budget campaign delivery.

  • Cross-Functional Coordination: Coordinate cross-functional partners (sales, retail, product, PR) to maintain consistency in brand messaging, creative assets, and launch timelines across all touchpoints.

  • Retail & E-Commerce Integration: Navigate and activate marketing strategies tailored to the DACH media and retail landscape, including consumer electronics retail partners and Amazon.de.

  • Budget & ROI Ownership: Own the regional marketing budget; track campaign performance, analyze results, and translate data into actionable insights to optimize ROI and future executions.

Skills, qualifications and experience we look for

  • 5+ years of experience in brand or integrated marketing, with hands-on ownership of end-to-end, full-funnel campaigns from brief to readout.

  • Proven track record of translating global brand platforms and strategies into DACH-specific campaigns, including creative and messaging transcreation tailored to the region.

  • Demonstrated success in agency partnership and management across creative and media agencies against brief, budget, and timeline.

  • Strong budgetary ownership with a track record of shifting/influencing marketing investments based on campaign performance and incrementality data.

  • Working knowledge of the DACH media and retail landscape, including Amazon.de and consumer electronics retail.

  • Native-level fluency in German and professional English proficiency.

  • Analytical mindset with the ability to interpret campaign performance, ROI, and quantifiable business impact.

What we offer

  1. High-Impact Environment Work in a fast-moving, product-driven environment where your ideas directly shape the future of AI productivity.

  2. Cutting-Edge AI Tools for Productivity Access to best-in-class AI tools, including Gemini, Claude Code, and other frontier AI systems to maximize engineering and execution efficiency.

  3. Best-in-Class Equipment Choice of top-spec laptops, high-performance workstation setups, and cutting-edge Plaud devices for all new hires.

  4. Team & Culture Annual company offsites, team events, and a culture that values craftsmanship, ownership, and velocity.

Disclaimer: Plaud is and will continue to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristics.

What did you think of this job?

Comments 0

Want to leave a comment?
Sign in or create your account in seconds to join the discussion.
Loading comments...

About Marketing

The Marketing area is strategic for the growth and positioning of any company. It encompasses traditional marketing, brand management, market research, trade marketing, product marketing, and market intelligence. Marketing professionals are responsible for planning and executing strategies that connect brands to their target audience.

Key skills include brand management, market research, competitive analysis, product marketing, trade marketing, pricing, relationship marketing, and channel development. Knowledge of research tools (Nielsen, Kantar, Ipsos), BI, and advanced spreadsheets is a differentiator.

Marketing professionals in technology companies are highly valued, especially those who master product marketing, go-to-market strategy, and data-driven marketing. The field offers opportunities from analyst to CMO, with a focus on growth, brand positioning, and return on investment.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Communications

The Communications area is strategic for building and maintaining a company's institutional image. It encompasses corporate, internal, and external communication, public relations, press office, and reputation management. Communications professionals are responsible for delivering consistent messages that strengthen the employer brand and market positioning.

Key skills include strategic writing, communication planning, crisis management, media relations, corporate content production, event organization, and digital communication. Knowledge of communication CRMs, press release distribution platforms, and media monitoring tools (Meltwater, Cision) is a differentiator.

Corporate communicators in technology companies are highly valued, especially those who master change communication, employee engagement, and digital communication. The field offers opportunities in startups, scale-ups, and large corporations, with a focus on storytelling, organizational culture, and innovation communication.

About Project Manager

The Project Manager is the professional responsible for planning, executing, and controlling projects end-to-end, ensuring they are delivered on time, within budget, and with the expected quality. With the growing complexity of businesses, project management professionals are fundamental to organizational success.

Key skills include planning and scheduling, scope, cost, risk, quality, and resource management, stakeholder communication, cross-functional team leadership, and use of agile and traditional methodologies. Certifications like PMP, PRINCE2, and Six Sigma are important differentiators.

Project Managers in technology companies are highly valued, especially those who master agile methodologies (Scrum, Kanban), tools like Jira and MS Project, and can deliver complex projects efficiently. The field offers opportunities from project analyst to head of PMO, with a focus on execution, governance, and business value.

About Customer Success

Customer Success is the area responsible for ensuring clients achieve their goals when using the product or service. It is a strategic function for retention, expansion, and customer satisfaction.

Key skills include account management, churn analysis, NPS, onboarding, upsell, and cross-sell. Knowledge of CS tools like Gainsight, Totango, and ChurnZero is a differentiator.

CS is becoming increasingly strategic in SaaS companies, with professionals directly contributing to recurring revenue growth (MRR/ARR).

About Business Intelligence

Business Intelligence (BI) is the area responsible for transforming raw data into strategic information for decision-making. BI professionals build dashboards, reports, and analyses that help companies understand their performance and identify growth opportunities.

Key skills include data modeling (star schema, snowflake), ETL (extraction, transformation, loading), advanced SQL, BI tools (Power BI, Tableau, Looker), data warehousing, KPIs, and business metrics analysis (MRR, churn, cohort). Knowledge of dbt, Airflow, and data pipelines is a differentiator.

BI professionals in technology companies are highly valued, especially those who master data visualization, analytics engineering, and can translate complex data into actionable insights for the business. The field offers opportunities from BI analyst to head of data, with a focus on data-driven decision making.

About Branding

Branding is the area responsible for building, managing, and strengthening a brand's identity and market value. Branding professionals create strategies that define how the brand is perceived by the public, from the logo to the complete customer experience.

Key skills include brand strategy, visual identity, brand guidelines, positioning, naming, brand voice, market research, brand equity, and brand management. Knowledge of graphic design (Figma, Illustrator, Photoshop), storytelling, and brand experience is a differentiator.

Branding professionals in technology companies are highly valued, especially those who master employer branding, digital branding, and can build strong, memorable brands in competitive markets. The field offers opportunities from brand designer to head of brand, with a focus on identity, differentiation, and perceived value.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

Read full guide →

Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

Read full guide →

Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

Read full guide →

Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

Read full guide →

Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

Read full guide →

Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

Read full guide →

Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

Read full guide →

Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

Read full guide →

Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

The Back-End Development Market

The Back-End Development Market: Barriers, Opportunities, and the Path to the Top

Behind every brilliant application, revolutionary artificial intelligence, or successful fintech, there is an invisible and robust ecosystem. Welcome to the Back-End universe.

The Modern Back-End Paradox: Did AI Steal the Jobs?

With the rise of tools like GitHub Copilot and Cursor, many junior developers wonder if the Back-End career is threatened. The short answer is: no. In fact, it has evolved.

Artificial Intelligence has made writing basic "CRUD" (Create, Read, Update, Delete) code trivial. However, the market no longer pays six-figure salaries for writing repetitive code. The global market is actively hunting for Software Engineers—professionals who understand architecture, resilience, latency, and scalability. The Back-End didn't die; the bar was simply raised.

Barriers to Entry: What Separates Juniors from Seniors

Entering Back-End development today requires overcoming technical barriers that go far beyond mastering a programming language (like Java, C#, Go, or Python). Key barriers include:

  • System Design: Knowing how to design a system that supports 100 users is easy. Designing one that handles 1 million requests per second requires deep knowledge of load balancing, caching (Redis/Memcached), and message queues (RabbitMQ/Kafka).
  • Data Complexity: The debate is no longer just "SQL vs. NoSQL". It is about data modeling, replication, sharding, and how to avoid database bottlenecks in distributed systems.
  • Security: With data breaches costing millions, companies require developers to master security practices from day one. Not knowing the vulnerabilities listed by the OWASP Top 10 is a dealbreaker for premium remote roles.
  • DevOps and Cloud Culture: The modern Back-End developer must understand containerization (Docker), orchestration (Kubernetes), and cloud infrastructure (AWS, GCP, Azure).

Golden Opportunities: Where is the Money?

For those who overcome these barriers, the market is a blue ocean of opportunities, especially for US/Global Remote work.

  • Migration to Microservices and Serverless: Corporate giants continue to dismantle legacy monoliths. Professionals who understand the patterns described by Martin Fowler are highly sought after.
  • High-Performance Languages: While traditional languages maintain their corporate strength, the use of Go (Golang) and Rust has skyrocketed for systems requiring massive concurrency and low memory footprint (Green Computing).
  • AI Infrastructure: AI models don't run in a vacuum. There is a massive demand for Back-End engineers proficient in Python and C++ to build data pipelines (MLOps) and the APIs that serve these models in real time.

Success Stories: Architectural Decisions That Changed the Game

True Back-End engineering shines when solving impossible problems. Let's look at real-market examples:

The Discord Case (Migration to Rust): Discord faced latency spikes in its core Read States service, originally written in Go. Because Go's Garbage Collector caused critical millisecond freezes, the team rewrote the service in Rust, completely eliminating latency spikes and supporting trillions of messages with absurd efficiency. This proved the value of choosing the right tool for performance limits.

The Netflix Case (Pioneering Microservices): Netflix transformed a monolithic system that broke under pressure into an architecture of thousands of independently managed microservices. They pioneered the concept of Chaos Engineering, purposely shutting down production servers to ensure their Back-End was resilient to failure.

Practical Tips: How to Land Premium Global Jobs

  1. Master the Fundamentals: Before learning the trendy framework of the month, study data structures, algorithms, and time complexity (Big-O Notation). This is exactly what will be tested in high-level technical interviews (Whiteboard interviews).
  2. Build a Problem-Focused Portfolio: A GitHub repository with a "To-Do List" won't impress anyone. Build an API that handles asynchronous image processing, create a scalable URL shortener, or engineer a messaging system using WebSockets and Redis.
  3. Study Real Cloud Architecture: Get solutions-based certifications (like AWS Certified Developer or Solutions Architect). These serve as a "Seal of Approval" to bypass strict Applicant Tracking Systems (ATS) like Greenhouse or Ashby.
  4. Flawless Technical Communication: According to the Stack Overflow Developer Survey, the highest-paying roles require asynchronous global collaboration. Your code documentation, commit messages, and PR reviews must be pristine and professional.

Verdict: Is a Career in Back-End Worth It?

Absolutely. If you are an analytical person who loves solving complex puzzles and cares about the security and efficiency of things no one sees, the Back-End is your place.

It is a career virtually immune to visual fads. While Front-End libraries change every few years, the fundamentals of relational databases, networks, and operating systems remain the same. It is a rock-solid foundation for a highly lucrative and globalized career.