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Program Manager, Business Marketing

openai

Híbrido San Francisco
Project Management Project Manager Public Relations

Job Score

100 pts
Hybrid model (+80) Project Management (+10) Project Manager (+10) Public Relations (+10)

About the Team

OpenAI’s mission is to ensure that general-purpose artificial intelligence benefits all of humanity.

The Business Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence by developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst core business audiences.

The Strategy & Operations function supports Business Marketing with operating models and cadences; strategic planning; portfolio, resource, and investment management; measurement and organizational learning that empower our teams to move at pace with clarity and confidence.

About the Role

We’re looking for a resourceful, systems-minded program manager to help Business Marketing turn a constant flow of ideas, requests, and priorities into world-class, high-performing marketing campaigns. You’ll manage our marketing portfolio and intake process, lead selected cross-functional projects, and build AI-enabled tools that make it easier for marketers to get their work done.

You’ll be the first partner for new requests: understanding the business need, sizing the work, and finding its best home. You’ll connect requests to existing campaigns and programs where possible, establish clear ownership, and make sure teams have the context and structure they need to move quickly.

This role combines an integrated marketing mindset with hands-on project management and a builder’s instinct. You should enjoy being the person everyone reaches out to, making sense of ambiguity, and seeing how a small ask might become a much bigger thing—or when a big ask is actually something quite small. This role makes everyone’s life a little easier by providing a better understanding of what’s happening across the entire department, a clear way to kick off work with the right people, high-touch support for our most intense projects, and useful systems that take friction out of everyone’s day.

In this role, you will:

  • Lead selected cross-functional projects. Build the model by program-managing some of our biggest, most complex initiatives. Take projects from initial definition through delivery, coordinating dependencies, resolving blockers, managing scope changes, and keeping stakeholders aligned as priorities evolve. Use what you learn to inform the process.

  • Run marketing intake and triage. Clarify the audience, business objective, urgency, scope, and readiness of new requests. Help stakeholders turn incomplete requests into actionable briefs through quick conversations rather than cumbersome processes or forms. Find a path to “yes, we can” for most requests, and feel comfortable telling a stakeholder “why not” if that’s truly the best answer.

  • Manage the ongoing marketing portfolio. Maintain a clear view of active and upcoming work. Use your deep knowledge of the portfolio—including team members’ responsibilities and availability—to push for single-threaded, named leadership when there are multiple contributors.

  • Find the right home for the work. Determine whether a request belongs within an existing campaign, needs integrated marketing involvement, warrants a standalone project, or can be handled through self-service. Understand that every request is important for some reason and treat it as such, while still making recommendations grounded in business priorities.

  • Set projects up for effective collaboration. Create clarity by naming accountable owners, clarifying who has decision-making authority, and codifying working teams, milestones, and the appropriate information structure. Use AI workflows to kick off briefs and project spaces and appropriately capture status updates and decision records.

  • Partner closely with Creative Operations. Bring creative partners in early to help shape briefs and assess feasibility and production needs. Ensure Creative Operations has what it needs to assign creative staff, estimate capacity, scope agency agreements, and create production timelines.

  • Build and improve AI-enabled tools and workflows. Personally prototype and implement practical ways to improve intake, brief development, project setup, portfolio visibility, and reporting. Test with users, maintain appropriate human review, and improve what actually saves people time.

  • Make the operating model easier to use. Use team feedback and delivery patterns to simplify processes, strengthen self-service, and reduce repetitive coordination. Build systems that remain useful as the team and volume of work grow.

You might thrive in this role, if you have:

  • 7+ years of experience in marketing program and project management, integrated marketing management, or marketing portfolio management across multiple teams and concurrent priorities.

  • A track record of personally leading cross-functional projects, establishing ownership, managing dependencies, and driving work through to completion.

  • An integrated marketing mindset: you see beyond an individual deliverable to understand its audience, purpose, campaign context, and relationship to other work.

  • Strong judgment in ambiguous situations, including the ability to distinguish urgency from importance, ask the right questions, and make practical recommendations with incomplete information.

  • Experience designing intake processes, project structures, and portfolio systems that people adopt and prefer to use because they make their lives easier.

  • Hands-on experience building AI-enabled tools, automations, or workflows, with concrete examples of how they improved work. You can move from identifying a problem to testing and implementing a useful solution.

  • The ability to build trust with marketers, creatives, and operational partners, including when you need to challenge an ask, reset expectations, or recommend a different path.

  • A consulting-like approach to problem-solving: curiosity, structured thinking, comfort with unfamiliar problems, and a willingness to do hands-on work.

  • A bias toward simplicity and sustainable execution. You create clarity and momentum without adding meetings, processes, or maintenance that outweigh their value.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.

OpenAI Global Applicant Privacy Policy

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

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About Project Management

Project Management is essential to ensure strategic initiatives are delivered on time, within scope, and with quality. PM professionals coordinate teams, manage risks, and communicate with stakeholders.

Key methodologies include PMBOK, PRINCE2, Scrum, and Kanban. Tools like Jira, Asana, Monday, and MS Project are widely used in daily work.

Certifications like PMP and PgMP are important differentiators in the market, with growing demand in technology and consulting companies.

About Project Manager

The Project Manager is the professional responsible for planning, executing, and controlling projects end-to-end, ensuring they are delivered on time, within budget, and with the expected quality. With the growing complexity of businesses, project management professionals are fundamental to organizational success.

Key skills include planning and scheduling, scope, cost, risk, quality, and resource management, stakeholder communication, cross-functional team leadership, and use of agile and traditional methodologies. Certifications like PMP, PRINCE2, and Six Sigma are important differentiators.

Project Managers in technology companies are highly valued, especially those who master agile methodologies (Scrum, Kanban), tools like Jira and MS Project, and can deliver complex projects efficiently. The field offers opportunities from project analyst to head of PMO, with a focus on execution, governance, and business value.

About Public Relations

The Public Relations (PR) area focuses on managing the reputation, image, and communication of an organization with its various stakeholders (such as clients, investors, employees, media, and the community). PR professionals develop corporate communication strategies, manage media relations (press relations), organize institutional events, and work in image crisis prevention and management.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Content Manager

The Content Manager is the professional responsible for leading the entire content strategy, production, and management of an organization. They define the editorial strategy, coordinate writing teams, and ensure content aligns with business goals and brand identity.

Key skills include content strategy, editorial planning, content audit, buyer persona, customer journey, content ops, content governance, performance metrics (ROI, engagement, organic traffic), and team management. Knowledge of WordPress, Contentful, Notion, and analytics tools is a differentiator.

Content Managers in technology companies are highly valued, especially those who can align content with conversion funnels, lead multidisciplinary teams, and use data to optimize editorial strategy. The field offers opportunities from content manager to head of content, with a focus on strategy, quality, and scale.

About Information Security

The Information Security area is one of the most strategic and in-demand fields in the technology market. With the rise of cyberattacks, data breaches, and regulations like LGPD and GDPR, companies of all sizes invest heavily in professionals who can protect their digital assets.

Key specializations include Network Security, Cloud Security (AWS, Azure, GCP), Offensive Security (Penetration Testing, Red Team), Defensive Security (SOC, Blue Team), AppSec, and Security Governance. Tools like SIEM (Splunk, QRadar), firewalls, EDR, and Vulnerability Management platforms are essential.

Certifications like CISSP, CEH, OSCP, CompTIA Security+, and AWS Security Specialty are important differentiators. Information security professionals are among the highest-paid in the sector, with growing demand especially in fintechs, healthtechs, and large enterprises.

About Communications

The Communications area is strategic for building and maintaining a company's institutional image. It encompasses corporate, internal, and external communication, public relations, press office, and reputation management. Communications professionals are responsible for delivering consistent messages that strengthen the employer brand and market positioning.

Key skills include strategic writing, communication planning, crisis management, media relations, corporate content production, event organization, and digital communication. Knowledge of communication CRMs, press release distribution platforms, and media monitoring tools (Meltwater, Cision) is a differentiator.

Corporate communicators in technology companies are highly valued, especially those who master change communication, employee engagement, and digital communication. The field offers opportunities in startups, scale-ups, and large corporations, with a focus on storytelling, organizational culture, and innovation communication.

About Product Management

Product Management is one of the most strategically relevant areas in technology organizations. The Product Manager is responsible for defining product vision, prioritizing features, and coordinating multidisciplinary teams to deliver value to users.

Essential skills include strategic thinking, data analysis, communication, leadership, and technical knowledge. Tools like Jira, Confluence, Miro, and analytics platforms are fundamental in daily work.

Salaries for PMs range from entry-level to senior positions at major tech companies, with growing opportunities for international remote work.

About Artificial Intelligence

Artificial Intelligence is currently the fastest-growing field in the technology market. The revolution in generative models (GPT, Claude, Gemini) has created massive demand for AI-specialized professionals.

Key areas of practice include Machine Learning Engineering, MLOps, Prompt Engineering, AI Research, and Applied AI. Python, TensorFlow, PyTorch, and LLM knowledge are essential skills.

AI salaries are the highest in the technology sector, with many remote work opportunities at international companies.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

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Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

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Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

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Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

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Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

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Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

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Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

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Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

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Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

How n8n and Automation Open Doors to Premium Jobs

The Paradigm Shift in Web Development

The web development market has matured. A few years ago, mastering a traditional stack (like MERN or LAMP) was enough to secure a highly sought-after role. Today, the corporate landscape — especially in US startups hiring globally and offering six-figure compensation — demands speed and operational efficiency. It's no longer just about building from scratch, but knowing how to integrate complex ecosystems rapidly.

According to Gartner, hyperautomation is one of the top strategic technology trends of the decade. The modern developer must be an integration architect, capable of connecting CRMs, databases, AI APIs, and payment gateways in a matter of hours, not weeks. This is exactly where n8n becomes an indispensable tool in your portfolio.

Why n8n? The Power of "Fair-Code"

n8n is a node-based workflow automation tool. Unlike competitors aimed at non-technical users (such as Zapier or Make), n8n was designed with the developer in mind first. It allows raw JavaScript injection for complex data manipulation, custom HTTP requests, and, most importantly, features a fair-code licensing model that allows it to be self-hosted on a company's own infrastructure.

For technical recruiters and CTOs, a candidate who masters n8n demonstrates maturity. It proves that you understand SaaS cost reduction and value the security and sovereignty of the company's data.

Practical Tips to Land Your Next Role

If you want your resume to pass rigorous ATS (Applicant Tracking System) screening — like Greenhouse or Ashby — and reach the hands of Tech Leads, here are the core skills you should highlight when associating Web Development with n8n:

  • Mastery of Webhooks and RESTful APIs: The foundation of automation is system communication. Demonstrate your ability to create n8n workflows that listen to native Webhooks from your application (e.g., a checkout event in a Next.js e-commerce app) and trigger subsequent actions with low latency.
  • Hosting and Docker: n8n's biggest differentiator is self-hosting. In your resume, mention your ability to package and orchestrate n8n instances using Docker and Docker Compose. Familiarity with Cloud providers (AWS, GCP, or DigitalOcean) to deploy these instances is a massive bonus.
  • Advanced JSON and JavaScript Manipulation: Show that you don't rely solely on pre-built integrations. Using the "Code" node in n8n to transform large JSON payloads using raw JavaScript or TypeScript is what separates a regular user from an automation engineer.
  • Error Handling and Resilience: Systems fail. APIs go down. An amateur automation will break a company's process. In your portfolio, document how you use Error Trigger nodes to build automated retries and send alerts to Slack/Discord when an integration fails.

Your Portfolio is the Ultimate Proof

Just listing "n8n" in the skills section of your resume isn't enough. Create a repository on GitHub containing a real-world use case. For example: export the JSON file of an n8n workflow that reads new leads from a PostgreSQL database, enriches the data using the OpenAI API, and sends them to a CRM. Add a detailed README.md explaining the architecture. This is the ultimate bait for Senior roles.

References and Further Reading