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Startup Content Marketing Manager

openai

Híbrido San Francisco
Content Marketing

Job Score

100 pts
Hybrid model (+80) Content (+10) Marketing (+10)

About the Team

Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of AI. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences.

We take a data-driven approach to understand our customers' needs and challenges, ensuring that their voices are reflected in product development and messaging. We then partner closely with product, engineering, developer relations, comms, and sales teams to create a cohesive customer experience across all our channels.

Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies.

About the Role

We’re looking for a Startup Content Marketing Manager who loves technology and wants to work closely with the founders building new products and companies with OpenAI.

At OpenAI, you’ll work inside the company building the models and directly with founders turning those capabilities into new products and companies. You’ll try what they’re building and dig into the ideas, technical choices, and lessons behind their work. You’ll turn those discoveries into founder stories, practical guides, demos, and campaigns that help other builders see what’s possible and imagine what they could create next.

 
 

This is a high-agency, hands-on individual-contributor role. You’ll own campaigns from the first founder conversation through publication and results. You’ll work with startup customers, ecosystem partners, and colleagues across OpenAI, with room to follow a promising idea, try an unexpected format, and make something founders genuinely want to read, watch, and share.

In this role, you will:

  • Build relationships with founders and technical teams, get hands-on with their products, and uncover stories and practical lessons other builders can apply to their own work.

  • Own defined startup content campaigns from the first idea and creative brief through production, distribution, and measurement.

  • Support co-marketing programs with startup customers and ecosystem partners, helping turn their work into stories that are valuable to both the featured company and the wider founder community.

  • Write, create, and coordinate founder profiles, customer stories, practical guides, demos, and other content across social, email, events, partner channels, and founder communities.

  • Partner with field and events teams to capture compelling ideas, conversations, and product moments, then turn them into content that reaches well beyond the room.

  • Work with startup GTM, customer marketing, product marketing, social, and communications to make each story accurate, distinctive, and useful to its intended audience.

  • Build clear briefs, editorial calendars, and repeatable workflows that help good ideas move quickly from discovery to publication.

  • Define success, track performance, and use audience feedback and data to improve the stories, formats, and channels you pursue next.

You might thrive in this role if you:

  • Have 4+ years of experience in B2B, content, customer, or integrated marketing.

  • Have worked with startup, founder, builder, or developer audiences and understand what earns their attention and trust.

  • Can point to content campaigns or co-marketing programs you helped bring to life, explain your contribution, and show what you learned from the results.

  • Take ownership of a defined project, make sound decisions with incomplete information, and keep work moving through ambiguity.

  • Proactively identify and resolve blockers, flag risks early, and know when to ask for a decision, more context, or cross-functional support.

  • Build strong relationships with founders, customers, and colleagues, and can bring people with different priorities together around a clear plan.

  • Love the craft of storytelling. You ask good questions, notice the revealing detail, and can explain a technical idea clearly without losing what makes it interesting or accurate.

  • Are deeply curious about technology and AI. You enjoy trying new products, understanding how they work, and talking with the people building them.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.

OpenAI Global Applicant Privacy Policy

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

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About Content

The Content and Social Media area is essential for building digital presence and audience engagement. Professionals create content strategies, manage social networks, and develop impactful brand narratives.

Key skills include copywriting, storytelling, community management, metrics analysis, audiovisual production, and knowledge of each platform algorithms.

With the growth of influencer marketing and social commerce, this area continues to generate new career opportunities.

About Marketing

The Marketing area is strategic for the growth and positioning of any company. It encompasses traditional marketing, brand management, market research, trade marketing, product marketing, and market intelligence. Marketing professionals are responsible for planning and executing strategies that connect brands to their target audience.

Key skills include brand management, market research, competitive analysis, product marketing, trade marketing, pricing, relationship marketing, and channel development. Knowledge of research tools (Nielsen, Kantar, Ipsos), BI, and advanced spreadsheets is a differentiator.

Marketing professionals in technology companies are highly valued, especially those who master product marketing, go-to-market strategy, and data-driven marketing. The field offers opportunities from analyst to CMO, with a focus on growth, brand positioning, and return on investment.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Communications

The Communications area is strategic for building and maintaining a company's institutional image. It encompasses corporate, internal, and external communication, public relations, press office, and reputation management. Communications professionals are responsible for delivering consistent messages that strengthen the employer brand and market positioning.

Key skills include strategic writing, communication planning, crisis management, media relations, corporate content production, event organization, and digital communication. Knowledge of communication CRMs, press release distribution platforms, and media monitoring tools (Meltwater, Cision) is a differentiator.

Corporate communicators in technology companies are highly valued, especially those who master change communication, employee engagement, and digital communication. The field offers opportunities in startups, scale-ups, and large corporations, with a focus on storytelling, organizational culture, and innovation communication.

About Software Development

Software Development is one of the most dynamic and constantly evolving fields in the job market. Professionals in this area are responsible for creating, maintaining, and optimizing web, mobile, and desktop applications that impact millions of users daily.

Key languages and frameworks include JavaScript (React, Node.js, Vue.js), Python (Django, Flask), Java (Spring), PHP (Laravel), and TypeScript. Demand for full-stack developers continues to grow, especially in tech companies and startups.

Salaries range from entry-level to senior positions, with growing opportunities for remote work and international freelancing.

About Artificial Intelligence

Artificial Intelligence is currently the fastest-growing field in the technology market. The revolution in generative models (GPT, Claude, Gemini) has created massive demand for AI-specialized professionals.

Key areas of practice include Machine Learning Engineering, MLOps, Prompt Engineering, AI Research, and Applied AI. Python, TensorFlow, PyTorch, and LLM knowledge are essential skills.

AI salaries are the highest in the technology sector, with many remote work opportunities at international companies.

About Photography

The Photography area encompasses the capture, editing, and processing of static images for commercial, advertising, editorial, or artistic purposes. Professionals in this field master lighting techniques, visual composition, camera and lens operation, as well as the use of specialized editing and post-processing software such as Adobe Photoshop and Lightroom.

About Traffic Manager

The Traffic Manager is the professional responsible for planning, executing, and optimizing paid media campaigns across various digital platforms. With the competitiveness of the digital market, paid traffic professionals are essential for generating qualified leads and maximizing return on advertising investment.

Key skills include campaign management on Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads, media planning, metrics analysis (ROAS, CPA, CPC, CTR), A/B testing, remarketing, and landing page creation. Tools like Google Analytics, Google Tag Manager, Hotjar, and automation platforms are essential.

Traffic managers in technology companies are highly valued, especially those who master performance marketing, conversion funnel optimization, and scaling strategies. The field offers opportunities from media analyst to head of performance, with a focus on growth, budget efficiency, and return on investment.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

Read full guide →

Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

Read full guide →

Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

Read full guide →

Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

Read full guide →

Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

Read full guide →

Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

Read full guide →

Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

Read full guide →

Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

Read full guide →

Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

How to Build an Unbeatable Resume in 2026

At Mondywork, our engine analyzes hundreds of the best remote jobs daily. If there's one thing we've learned from observing the backend of elite recruiting platforms like Greenhouse, Ashby, and Workday, it's this: a good resume isn't the prettiest one; it's the most efficient one.

Many highly qualified professionals miss out on golden opportunities (and six-figure remote roles) simply because their resumes fail to communicate their value within seconds or get trapped in automated corporate filters.

To change that game, we've gathered the best market practices, rooted in data and the brightest minds in global recruiting.

1. The 7.4-Second Rule (The Skimming Test)

The biggest mistake candidates make is assuming the recruiter will read their resume like a book. The reality is much colder.

A famous study conducted by the career and recruiting firm Ladders, using eye-tracking technology, revealed that recruiters spend an average of only 7.4 seconds scanning a resume before deciding whether the candidate moves forward to the next round.

How to optimize your resume for the 7.4 seconds:

  • Clear Visual Hierarchy: Recruiters instinctively look for your Job Title, Current Company, and Dates of Employment. Make this information effortless to find.
  • Bullet Points Only: Never use large blocks of text. The human brain scans lists much more easily.
  • Focus on the Top Third: The top third of your resume (your professional summary and your most recent experience) is your "premium real estate." Your biggest selling points must live there.

2. Google's XYZ Formula for Experience

Most people describe what they did at work (their responsibilities). Recruiters want to know what you achieved (your results).

Laszlo Bock, former Senior Vice President of People Operations at Google, popularized the ultimate methodology for writing experience bullet points: The XYZ Formula.

The structure is simple and powerful:

"Accomplished [X] as measured by [Y], by doing [Z]."

  • Bad (Task-focused): "Wrote code for the payment platform."
  • Good (Result-focused): "Improved the speed of the payment platform."
  • The Google Standard (XYZ Formula): "Increased payment processing speed by 15% (X), reducing page load time by 1.2 seconds (Y), by refactoring the legacy API to Node.js (Z)."

Pro Tip: Whether you're in Digital Marketing, Design, or Tech, use hard metrics. Talk about conversion percentages, cost reductions, active user growth, or hours saved.

3. Beat the Bots: ATS Optimization

Over 99% of Fortune 500 companies and a vast majority of tech startups use ATS (Applicant Tracking Systems). These are software programs that read and filter resumes before a human ever lays eyes on them.

Austin Belcak, founder of Cultivated Culture and employability expert, analyzed over 125,000 resumes and found that complex formatting is the number one enemy of getting hired.

How to pass the ATS filter:

  • Ditch the Canvas (mostly): Resumes with dual columns, skill progress bars (e.g., "70% in JavaScript"), and graphic icons frequently confuse bots, which extract text in a jumbled mess.
  • Use a Linear Format: A simple Word or Google Docs document, saved as a PDF, with single-column formatting (reading top to bottom) is the safest template in the world.
  • Keyword Mirroring: ATS software runs on keywords. Read the job description on Mondywork and ensure the required hard skills (e.g., React, SEO, Figma, Agile) are explicitly written on your resume.

4. The Professional Summary (Your Elevator Pitch)

The traditional "Objective" statement ("Looking for an opportunity to grow within the company") is dead. Today, what works is the Executive Summary.

Use 3 or 4 lines at the very top of your resume to define who you are, your core specialty, and your biggest career win.

Example: "Mid-level Front-end Developer with 4 years of experience in e-commerce. Specialist in React and performance optimization (Web Vitals), with a proven track record of increasing mobile checkout conversion rates by 20%."

🚀 Ready to test your new Resume?

Now that your resume is optimized for the competitive US market and entirely focused on results, it's time to put it in play.

At Mondywork, our engine curates the best remote Tech, Design, and Digital Marketing opportunities from top companies every single day.

👉 [Insert Home page link here] and sign up for our Job Alerts. Be the first to apply to high-paying remote roles before anyone else!