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Senior Brand Designer

onebrief

Remoto United States | Remote
Design Branding Graphic Designer

Job Score

100 pts
Remote model (+90) Design (+10) Branding (+10) Graphic Designer (+10)

Consequential Work. Dedicated People.


About Onebrief

Onebrief builds collaboration and AI-powered workflow software for military planning and operational coordination.

Military planning is complex by nature, requiring teams to coordinate information, people, and decisions across systems and locations. Onebrief brings planning, collaboration, simulation, and AI into one connected environment, helping teams test strategies, adapt to changing conditions, and make decisions with greater clarity when the stakes are real.

We are a distributed team of builders from military, operational, and technology backgrounds who care deeply about improving how important work gets done. Some team members work remotely, while others work directly alongside customers in operational environments around the world.

Founded in 2019, Onebrief is backed by leading investors including General Catalyst, Battery Ventures, Insight Partners, Sapphire Ventures, and Human Capital. Valued at more than $2 billion, we continue to invest in product innovation, AI capabilities, and team growth.

Why This Role Exists

We are hiring a Senior Brand Designer to shape the visual presence of our brand across all marketing and sales touchpoints. Our software supports teams making critical operational decisions, and our visual identity needs to reflect that same level of reliability and groundedness. This role exists to ensure our external materials accurately convey the quality of the systems we build.

In this role, you will translate complex operational and technical concepts into impactful, cohesive visual designs. Whether you are developing materials for industry events, evolving our website graphics, or building sales enablement collateral, you will partner closely with marketing, sales, and product teams to move important work forward.

Success here requires taking ownership of your projects and collaborating closely with cross-functional teams. You will be a steward of our brand, ensuring that every piece of collateral we deploy is well-designed and professional.

What You’ll Do

You will partner closely with our marketing and cross-functional teams to elevate our brand presence across diverse touchpoints. Your core responsibilities include:

  • creating compelling designs for marketing campaigns, including digital and print collateral, social media assets, email templates, and advertisements

  • designing eye-catching materials for industry events and trade shows, such as booth graphics, banners, signage, and promotional items

  • developing graphics and visuals for the company website to ensure alignment with brand standards and enhance user experience

  • building visually engaging sales tools, such as presentations, one-pagers, datasheets, and case studies, to support the sales team

  • ensuring all designs adhere to established brand guidelines while acting as a brand ambassador to maintain visual consistency across all materials

  • managing multiple design projects simultaneously, owning project timelines, and working closely with cross-functional teams and external vendors to deliver high-quality work

Minimum Qualifications

  • 7 or more years of design experience for B2B or technology-focused brands, supported by a strong portfolio of marketing and sales collateral

  • Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, as well as design tools like Figma or Sketch

  • Proven ability to apply and adapt brand guidelines to diverse projects while maintaining strict visual consistency

  • Strong communication skills and a proven track record of collaborating effectively with cross-functional teams

  • Meticulous approach to design and project management, ensuring polished, professional outcomes and organized asset documentation

  • Bachelor’s degree in graphic design, visual communications, or a related field, or equivalent practical experience

Preferred Qualifications

  • Experience designing specifically for the defense technology, aerospace, or government industries

  • Familiarity with web design principles and a basic working knowledge of HTML and CSS

  • Proven experience designing for marketing campaigns or lead-generation-focused projects

Indicators of Success

This role will evolve as priorities change, but the outcomes below reflect what success typically looks like in the first six months. A successful Brand Designer will:

  • deliver consistent, high-quality design assets that elevate our brand presence across all marketing and sales channels

  • establish a smooth, reliable process for managing and prioritizing multiple design requests from cross-functional stakeholders

  • improve the visual clarity and impact of our sales enablement materials, directly supporting our teams in the field

  • evolve and apply our visual identity guidelines to ensure all collateral remains cohesive, professional, and aligned with our company values

  • become a trusted partner to the marketing and product teams by successfully translating complex concepts into accessible visual formats


Notice to Third Party Recruitment Agencies

Please note that Onebrief does not accept unsolicited resumes from recruiters or employment agencies. In the absence of an executed Recruitment Services Agreement, there will be no obligation to any referral compensation or recruiter fee. In the event a recruiter or agency submits a resume or candidate without an agreement Onebrief explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted to hiring managers, shall be deemed the property of Onebrief.

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About Design

The Design field, especially UX/UI and Product Design, has experienced significant growth in recent years. With accelerated business digitization, the demand for professionals who can create intuitive and pleasant digital experiences has never been higher.

Key skills include Figma, Sketch, Adobe XD, user research, design thinking, prototyping, and system design. Product designers are increasingly valued for their direct impact on business results.

Remote work has opened doors for Brazilian designers to work for global companies, with competitive salaries in dollars and euros.

About Branding

Branding is the area responsible for building, managing, and strengthening a brand's identity and market value. Branding professionals create strategies that define how the brand is perceived by the public, from the logo to the complete customer experience.

Key skills include brand strategy, visual identity, brand guidelines, positioning, naming, brand voice, market research, brand equity, and brand management. Knowledge of graphic design (Figma, Illustrator, Photoshop), storytelling, and brand experience is a differentiator.

Branding professionals in technology companies are highly valued, especially those who master employer branding, digital branding, and can build strong, memorable brands in competitive markets. The field offers opportunities from brand designer to head of brand, with a focus on identity, differentiation, and perceived value.

About Graphic Designer

The Graphic Designer is the professional responsible for creating visual pieces for print and digital communication, from visual identity and logos to marketing materials and packaging. They combine creativity with technique to convey messages visually and impactfully.

Key skills include Adobe Photoshop, Illustrator, and InDesign, CorelDRAW, visual identity design, typography, color theory, packaging design, and motion graphics. Knowledge of vector illustration, offset/digital printing, and print production is a differentiator.

Graphic Designers in technology companies are highly valued, especially those who master social media design, infographics, and can create materials that strengthen brand visual identity. The field offers opportunities from junior graphic designer to art director and design director.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Artificial Intelligence

Artificial Intelligence is currently the fastest-growing field in the technology market. The revolution in generative models (GPT, Claude, Gemini) has created massive demand for AI-specialized professionals.

Key areas of practice include Machine Learning Engineering, MLOps, Prompt Engineering, AI Research, and Applied AI. Python, TensorFlow, PyTorch, and LLM knowledge are essential skills.

AI salaries are the highest in the technology sector, with many remote work opportunities at international companies.

About Agile

The Agile and Digital Transformation area is fundamental for organizations seeking efficiency and rapid adaptation. Agile professionals facilitate processes, eliminate bottlenecks, and promote a culture of continuous improvement.

Key certifications include CSM, PSM, SAFe, ICP, and Kanban. Knowledge of Scrum, Kanban, XP, and agile frameworks is essential, as are leadership and facilitation soft skills.

Senior Agile coaches and Scrum Masters are highly valued, especially in technology companies that adopt agile methodologies at scale.

About Mobile Development

Mobile Development is one of the most dynamic and constantly evolving fields in the technology market. With billions of smartphones worldwide, the demand for qualified mobile developers continues to grow exponentially.

Key stacks include Flutter (Dart), React Native (JavaScript/TypeScript), Kotlin (Android native), Swift (iOS native), and hybrid frameworks like Ionic and Capacitor. Knowledge of mobile architecture (MVVM, Clean Architecture), mobile CI/CD (Fastlane, Bitrise, Codemagic), and App Store/Google Play publishing are essential.

Senior mobile developers are highly valued professionals, with competitive salaries and many remote work opportunities at international companies. Specializing in cross-platform or native is a strategic career decision.

About Software Development

Software Development is one of the most dynamic and constantly evolving fields in the job market. Professionals in this area are responsible for creating, maintaining, and optimizing web, mobile, and desktop applications that impact millions of users daily.

Key languages and frameworks include JavaScript (React, Node.js, Vue.js), Python (Django, Flask), Java (Spring), PHP (Laravel), and TypeScript. Demand for full-stack developers continues to grow, especially in tech companies and startups.

Salaries range from entry-level to senior positions, with growing opportunities for remote work and international freelancing.

About Office Suite

Proficiency in Office Suite is an essential skill for professionals across various areas. Microsoft Excel, Word, PowerPoint, and Outlook are fundamental tools in the corporate day-to-day, while Google Workspace and other collaborative solutions are gaining increasing space.

Key skills include advanced Excel (formulas, pivot tables, Power Query, VBA/Macros), Word (formatting, mail merge, styles), PowerPoint (presentation design, animations), Outlook (email and calendar management), and collaborative tools like Google Sheets, Notion, and Airtable.

Professionals with advanced Office Suite proficiency are valued in administrative, financial, data, and operational areas. Microsoft Office Specialist (MOS) certifications are important differentiators. The combination of advanced Excel with data analysis skills is one of the most in-demand competencies in the market.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

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Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

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Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

Read full guide →

Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

Read full guide →

Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

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Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

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Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

Read full guide →

Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

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Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

Landing Top-Tier Traffic Analyst and SEO Roles

The New Era of Performance Marketing

The digital marketing landscape has undergone a radical transformation in recent years. The era of the "button pusher" who merely launched Meta Ads campaigns or stuffed keywords into WordPress is officially over. Today, companies—especially top-tier US startups and global tech corporations offering six-figure compensations—are looking for analytical, Growth-focused, and highly Data-Driven professionals.

Whether managing multi-million dollar paid media budgets or optimizing site architecture for the new AI-driven search engines, the Traffic and SEO Analyst has become the engine of predictable revenue for tech companies worldwide.

1. Technical SEO and the AI Revolution (SGE)

With Google's introduction of the Search Generative Experience (SGE), SEO is no longer just about backlinks and search volume. It now requires a deep understanding of search intent and topical authority.

What Tech Recruiters are looking for:

  • Technical SEO Mastery: The ability to analyze Core Web Vitals, manage Crawl Budgets, and optimize JavaScript rendering (a critical factor for modern frameworks like React and Next.js).
  • Advanced Data Analysis: Fluency in enterprise tools such as Screaming Frog, Semrush, Ahrefs, and Google Search Console.
  • Focus on E-E-A-T: Experience, Expertise, Authoritativeness, and Trustworthiness. Understanding how to structure content so that Google's algorithm recognizes it as a reliable primary source.
"Modern SEO success requires you to stop optimizing for algorithms and start optimizing for the user journey, using technical data to remove any friction along the way." — Google Search Central Guidelines

2. Paid Traffic: From Operational to Strategic

In the realm of paid media (Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads), platform automation handles most of the bidding work (Smart Bidding). The modern candidate's competitive edge lies in acquisition strategy and financial viability analysis.

Metrics you must master for your interviews:

  1. CAC (Customer Acquisition Cost): Moving beyond Cost Per Click (CPC). Understanding exactly how much it costs to acquire a paying user.
  2. LTV (Lifetime Value): Knowing how to cross-reference acquisition costs with the value a customer brings to the company over time (LTV:CAC ratio).
  3. ROAS vs. ROI: Grasping the crucial difference between the direct return on ad spend (ROAS) and the actual return on investment for the entire business (ROI).
  4. Server-Side Tracking: With the deprecation of third-party cookies, mastering the Conversions API and Google Tag Manager (GTM) Server-Side is a massive senior requirement.

3. Building an Unbeatable Portfolio

In the global remote market, degrees matter far less than proven results. Your portfolio shouldn't just be a resume; it should be a comprehensive document of Case Studies.

Structure your cases using the STAR method:

  • Situation: What was the baseline? E.g., "The e-commerce brand was burning $10k/month with a 1.2 ROAS."
  • Task: What was the goal? E.g., "Reduce CPA by 30% and increase non-branded organic traffic."
  • Action: What did YOU do technically? E.g., "Audited GTM, restructured PMax campaigns, and applied Schema markup in the HTML."
  • Result: The numerical impact. E.g., "Scaled ROAS to 3.8 and grew organic traffic by 45% in 3 months."

4. Certifications That Actually Open Doors

If you want to bypass strict Applicant Tracking Systems (ATS) like Greenhouse or Workday, ensure your LinkedIn and resume feature official certifications issued by the tech platforms themselves:

References and Must-Reads

To stay relevant in a market that changes weekly, we highly recommend following these official sources:

  1. Official Google Search Central Documentation.
  2. Annual State of Marketing Reports from HubSpot and Semrush.
  3. Technical articles focused on Data-Driven Marketing from the Harvard Business Review.

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