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Senior Performance Marketer (Full Remote - Cyprus)

everai

Remoto Cyprus
Public Relations

Job Score

100 pts
Remote model (+90) Public Relations (+10)

Our Vision & Products

🚀 EverAI — Building the Future of AI Companionship

One of the Top 15 Largest & Fastest-Growing AI Companies in the World

50 Million Users in 2 years — Help Us Reach 100M first, 500M next

At EverAI, we’re shaping what it means to connect with AI. With 50 million users and counting, we're not just building products — we're creating entirely new categories.

Our flagship product is the world’s largest AI companionship platform, redefining relationships for millions. It is governed by our proprietary moderation system, EverGuard — an internal AI designed to ensure everything we build is safe, ethical, and human-first.

And we’re only just getting started!

Our Team

We are an enthusiastic, passionate and hardworking team of ≈ 100 people. Our founding team has strong entrepreneurial experience building and scaling web products from 0 to IPO.

Alexis Soulopoulos [CEO]

• 10+ years in Tech Executive Leadership

• Co-Founder Mad Paws Holdings (from 0 to IPO)

• Forbes 30 under 30 + Deloitte TechFast50 ’22 & ‘23

Michael Monin [Co-founder & CTO]

• 10+ years as CTO / COO (web2/web3), 3 years in AI/LLM

• Serial-entrepreneur: MTK Digital (exited / 0->$20m revenue) and Zipchat (AI Chatbot for E-commerce brands)

Thomas Lacroix [Co-founder & CMO]

• 8+ years in Customer Acquisition & E-commerce Growth

• Serial-entrepreneur: Curatible (sold to Blackstone) and MTK Digital (exited / 0->$20m revenue)

Maruša Fasano [CFO/Legal]

• 25+ years in Finance, Strategy, M&A

• Ex-CFO/M&A @Curatible (exited to Blackstone)

• Ex-President of the Board @SotremoSA (exited)

• Co-founder/CFO @SoftOne (exited)

Your Role

This is a hands-on role for someone who can execute fast, iterate with creative and funnel inputs, and scale what works. You’ll inherit high-performing campaigns and work directly with our CMO to double down on growth.

You’ll then also have the opportunity to test and scale new channels (TikTok, Meta, Snapchat, Native, ASA) depending on performance and market constraints.

Your Responsibilities

Campaign Ownership and Scaling

  • Take the lead on one or two paid acquisition channels (e.g., Meta, TikTok, Google, etc.), with potential to expand scope based on performance

  • Contribute to building scalable acquisition funnels, from execution to iteration, with aggressive growth targets in mind

  • Run high-velocity testing loops (creatives, audiences, placements) to improve CAC and LTV

Performance Analysis and Strategy

  • Monitor performance daily using tools like Voluum, GA4, and internal dashboards

  • Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior

  • Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves

Creative & Funnel Optimization

  • Own the creative briefing process: define hooks, formats, and angles based on performance patterns

  • Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages

  • Implement systems to reduce creative fatigue and increase speed of testing

Partnership Management & Media Strategy

  • Build strong relationships with traffic sources and negotiate premium placements and custom deals

  • Explore new acquisition opportunities (networks, formats, tools) and build internal evaluation criteria

  • Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly

Automation & Scaling Systems

  • Identify opportunities to streamline acquisition processes through automation and internal tools

  • Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently

Challenges You’ll Tackle

  • Scale existing campaigns to 3x+ budget while maintaining CAC/ROAS goals

  • Contribute to growing the user base from 30M to 100M users in the next 12 months

  • Execute 0-to-1 testing in new channels

  • Improve conversion through landing page testing and funnel iteration

  • Own both creative input and analytical feedback loops

Your Qualifications

Hard Skills

Must-Haves

  • 4–10+ years in performance marketing or user acquisition

  • Proven track record managing $300K to $1M+/month in paid media spend

  • Full ownership of campaign execution, results, and optimization

  • Experience with Meta, TikTok, Snapchat, ASA, or native platforms

  • Analytical fluency: GA4, Voluum, tracking setups, dashboards

  • Strong creative instincts: can write briefs, analyze hooks, and iterate fast

  • Experience optimizing landing pages and funnel conversion

Nice‑to‑Haves

  • Past exposure to subscription models and CAC/LTV frameworks

  • Experience in sensitive or regulated verticals (e.g. dating, femtech, telehealth)

Soft Skills

🗣 Strong communication & collaborative skills (perfectly fluent in English)

🎯 Goal-oriented, ownership and commitment

⚡️ Doer mindset - we are moving fast and need people who can balance execution, planning, and strategy

⏱️ Obsessive about speed, performance and iteration

🧢 Humble - willing to learn, open to feedback

🍭 #NSFW - Comfortable advertising products based on uncensored models and content

Why EverAI?

📈 Exponential Growth: From 50M users in 2 years, to 100M next — and 500M beyond

🚀 Track Record of Category-Creating Innovation: We consistently launch world-first AI applications — setting the pace, not following it

🌍 Global Impact: Top-tier user growth, real-world adoption, and cultural relevance

🧠 Proven Leadership: A senior team that’s launched, scaled, and exited & IPO’d multiple scale ups — now fully focused on reshaping AI companionship

👥 Elite Remote Team: 100% remote and built to win — world-class talent from Tier 1 tech companies, with a culture of ownership, velocity, and radical creativity

🛡️ Ethical Core: Our AI ecosystem is governed by EverGuard, our proprietary AI moderation technology, ensuring responsible development at scale

What We Offer

✍️ Contract Type: We prefer B2B, but we’re flexible, what matters is long-term commitment and impact
📍 Work From Anywhere: Fully remote. Choose the environment where you do your best work
🏝️ Paid Time Off: 4 weeks (20 working days) of PTO per year to recharge and reset
👨‍👩‍👧‍👦 Annual Gathering: A yearly in-person meetup to connect, brainstorm, and celebrate wins together
❤️‍🩹 Health & Wellness Support: Monthly allowance of 100 USD for health insurance expenses & access to unlimited 1:1 sessions with psychologists and lifestyle experts through OpenUp (also available to up to three of your family members)
🏢 Co-Working Space Budget: Work from a co-working space up to twice per month (35 EUR / 40 USD per visit) to stay inspired and connected
📚 Learning Budget: Dedicated funds to support your professional growth: courses, books, conferences, events, or certifications
💻 Company Laptop & Equipment: Laptop provided + monitor budget up to 250 USD + keyboard/mouse/mic/headphones budget up to 150 USD
⚡ AI Tools Access: Premium access to ChatGPT, Cursor, Hugging Face, Claude Code, and any other tool needed to excel at your job, power your ideas and workflows

* 💸 Compensation: Our salary ranges are set based on role level, scope, location, and market data, and applied consistently regardless of candidate background or negotiation history. The final offer within the published range reflects assessed experience and scope.

🎯 Top Tier Talent Is Our Multiplier

We’re a fully remote group of A-players from Tier 1 tech, led by an exec team who’ve launched, scaled, and exited multiple companies. We move fast, and care deeply about what we build — and who we build it with.

We’re looking for exceptional talent ready to ship & distribute world-first AI products at scale, fast, and co-create with us this category-defining business.

If that’s you — reach out and apply!

💡 External Referral Program

Know someone who could be a great fit for this role? You can refer them through the EverAI External Referral Program and earn a bonus of up to 2,500 USD if they’re hired. Submit a referral here.

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About Public Relations

The Public Relations (PR) area focuses on managing the reputation, image, and communication of an organization with its various stakeholders (such as clients, investors, employees, media, and the community). PR professionals develop corporate communication strategies, manage media relations (press relations), organize institutional events, and work in image crisis prevention and management.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Information Security

The Information Security area is one of the most strategic and in-demand fields in the technology market. With the rise of cyberattacks, data breaches, and regulations like LGPD and GDPR, companies of all sizes invest heavily in professionals who can protect their digital assets.

Key specializations include Network Security, Cloud Security (AWS, Azure, GCP), Offensive Security (Penetration Testing, Red Team), Defensive Security (SOC, Blue Team), AppSec, and Security Governance. Tools like SIEM (Splunk, QRadar), firewalls, EDR, and Vulnerability Management platforms are essential.

Certifications like CISSP, CEH, OSCP, CompTIA Security+, and AWS Security Specialty are important differentiators. Information security professionals are among the highest-paid in the sector, with growing demand especially in fintechs, healthtechs, and large enterprises.

About Project Management

Project Management is essential to ensure strategic initiatives are delivered on time, within scope, and with quality. PM professionals coordinate teams, manage risks, and communicate with stakeholders.

Key methodologies include PMBOK, PRINCE2, Scrum, and Kanban. Tools like Jira, Asana, Monday, and MS Project are widely used in daily work.

Certifications like PMP and PgMP are important differentiators in the market, with growing demand in technology and consulting companies.

About Copywriting

The Copywriting area is responsible for creating persuasive, creative, and strategic texts for various communication channels. Copywriting professionals transform ideas into words that engage, convert, and build brand voice.

Key skills include advertising copywriting, script writing for videos and podcasts, persuasive writing, tone of voice, and editorial guidelines. Knowledge of SEO writing, Grammarly, and text productivity tools is a differentiator.

Copywriting professionals in technology companies are highly valued, especially those who master copy for landing pages, email sequences, and funnel content. The field offers opportunities from junior copywriter to head of copy, with a focus on creativity, persuasion, and performance.

About Automation Engineer

The Automation Engineer is the professional responsible for designing, developing, and implementing solutions that automate manual and repetitive processes in IT, infrastructure, testing, and operations. They combine programming knowledge with DevOps and SRE vision to eliminate manual tasks and increase operational efficiency.

Key skills include Infrastructure as Code (Terraform, Ansible, Pulumi), CI/CD (Jenkins, GitHub Actions, GitLab CI), test automation (Selenium, Cypress, Playwright), network automation (Netconf, SDN), RPA (UiPath, Power Automate), and scripting (Python, Bash, PowerShell). Knowledge of Kubernetes, GitOps (ArgoCD, Flux), and automation platforms is a differentiator.

Automation Engineers in technology companies are highly valued, especially those who can create automated deployment pipelines, self-healing infrastructure, and internal developer platforms (IDP). The field offers opportunities from junior automation engineer to automation architect and head of automation.

About UX Design

The User Experience (UX) Design area focuses on optimizing the overall user experience when interacting with a product or service. UX professionals conduct user research (UX Research), map journeys, create wireframes, perform usability tests, and define navigation flows to ensure the product is intuitive, useful, and meets users' real needs.

Career Guides

Technology Career Guide

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Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

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Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

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Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

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Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

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Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

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Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

Read full guide →

Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

Read full guide →

Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

The New Paradigm of Digital Marketing and Social Media

The New Paradigm of Digital Marketing and Social Media: Impact, Opportunities, and the Future of the Market

By Mondywork Team | 6-minute read

The Evolution: From "Just Posting" to True Revenue Engines

There was a time when digital marketing was viewed as a secondary department, heavily focused on vanity metrics like likes and follower counts. That era is officially over. In today's global market, Digital Marketing and Social Media Management are the beating heart of customer acquisition, acting as literal Revenue Engines.

Top-tier US startups, unicorns, and global B2B/B2C enterprises have realized that consumer attention is the most expensive asset on the internet. It's no longer just about creativity; it's about merging authentic communication with ruthless data analysis and Artificial Intelligence integrations.

How Does This Market Impact Global Companies?

The impact of modern marketing on the corporate world is absolute. According to the HubSpot State of Marketing report, companies that closely align their digital strategies with sales see a 20% higher revenue growth.

  • CAC Reduction and LTV Focus: Companies rely on marketing professionals to lower Customer Acquisition Cost (CAC) through organic traffic and social media, while simultaneously increasing Lifetime Value (LTV) through retention strategies.
  • Community-Led Growth: Brands don't just want consumers anymore; they want raving fans. Social media has evolved into a community-building channel, where engagement breeds brand advocates who buy repeatedly.
  • Global and Borderless Presence: Digital marketing has shattered geographical borders. A startup in Silicon Valley can easily scale its sales in Europe using campaigns managed by a strategist based in Brazil, Portugal, or anywhere else, working 100% remote.

The 2026 Landscape: What Do Companies Expect?

The digital marketing job market has never been more technical and demanding. The era of the "jack-of-all-trades" generalist is making way for hyper-focused experts and strategists with a systemic vision—the highly sought-after "T-Shaped" professionals.

"Marketing has transitioned from an art based purely on intuition to a science driven by data, predictability, and hyper-segmentation."
— eMarketer Digital Trends

The barrier to entry has risen significantly due to the integration of Artificial Intelligence. Tools that generate copy or images in seconds (like ChatGPT and Midjourney) haven't replaced the professional; they've raised the bar. The market now seeks talent who can "pilot" these AIs to craft strategies, automate workflows using tools like n8n or Zapier, and analyze Business Intelligence (BI) dashboards in Looker Studio.

Golden Opportunities: The Hottest Roles

Highly qualified professionals are being fiercely fought over, especially on platforms like Mondywork, where international companies seek remote talent offering six-figure compensation and global remote flexibility. The areas with the highest demand include:

  1. Growth Marketer / Hacker: The professional focused on rapid experimentation across the marketing funnel (Pirate Metrics - AARRR). They blend marketing, data analysis, and a bit of product engineering to find scalable growth levers.
  2. Performance Manager (Paid Media): The traditional traffic manager has evolved. Today, this professional manages multi-million dollar budgets across Google Ads, Meta Ads, and LinkedIn Ads (essential for B2B), with an absolute focus on ROAS (Return on Ad Spend).
  3. Social Media Strategist & Community Manager: Going far beyond scheduling posts, this talent understands internet culture, dominates short-form formats (TikTok, Reels, Shorts), and knows how to convert a social audience into qualified leads within the company's sales funnel.
  4. SEO & Content Architect: With shifting search algorithms and the impact of AI (Search Generative Experience), the SEO professional who masters search intent, information architecture, and Core Web Vitals is indispensable for long-term organic acquisition.
  5. Marketing Operations (Marketing Ops): The architect behind the curtain. They manage CRMs (Salesforce, HubSpot), email automations, and ensure the entire marketing data infrastructure is flawless.

Is It Worth Entering or Transitioning into This Field?

Absolutely. If you are an analytical, curious professional who understands human behavior and isn't afraid of data spreadsheets, digital marketing offers one of the most promising and flexible career paths in the modern world.

To stand out in rigorous international recruitment systems (ATS like Greenhouse and Ashby), it is crucial that your resume and portfolio showcase real results. Forget generic descriptions; US tech recruiters and Heads of Marketing want to read hard metrics: "Increased organic traffic by 150% in 6 months" or "Managed $500k in ad spend while maintaining CAC 20% below target".

The global market is vast, decentralized, and pays incredibly well for those who know how to turn clicks and views into predictable revenue.