Product Manager, Growth
perplexity
Job Score
100 ptsIn 2026, we launched Computer, the defining product for the new era of agentic AI. We’ve scaled beyond the millions of people using Perplexity every day for research, shopping, investing and curiosity into a new paradigm of using AI to transform knowledge into action.
Product Managers at Perplexity work closely with design and engineering, focusing on the product systems and experiences that help more people discover, adopt, and get lasting value from Perplexity. The ideal candidate should have strong communication and writing skills, the ability to envision innovative technology, and a willingness to reimagine work to be more efficient and creative. Ideal candidates combine product intuition with analytical rigor: in the application, please highlight the growth problems, experiments, or loops you are most proud of building.
What you’ll do
Drive activation, repeat usage, and paid conversion across web, mobile, and desktop.
Build and iterate the levers that move them: upsells, onboarding, upgrade flows, lifecycle, and design new agent-driven growth loops.
Grow adoption of new products and cross-platform conversion: identify the optimal set of users, surfaces, and moments to introduce them, and drive repeat usage.
Ship a high volume of experiments, from hypothesis and metric design through analysis, and turn the learnings into roadmap bets that grow our metrics.
Analyze funnels, cohorts, and segments to find the highest-leverage opportunities and define the metrics behind them.
Protect product quality while improving conversion, holding guardrails on retention, support volume, and margin.
Write crisp specs and experiment briefs and drive execution across engineering, design, data, and marketing.
Qualifications
2–4 years of total work experience with a strong academic record.
~2 years in investment banking or consulting, followed by startup experience in a growth, product or founder role.
Fluent in SQL, comfortable with experiment design and statistical readouts.
Comfortable owning many parallel experiments and moving between analysis, spec-writing, and shipping in the same week.
Thrives in ambiguity where processes are still being defined.
Nice to have
Direct experience with A/B testing and experimentation platforms (Eppo, Statsig, Optimizely, or in-house equivalents).
Experience with subscription and usage-based billing products, paywalls, or paid upgrade experimentation.
Experience shipping across web and native mobile surfaces.
Our Mission
Perplexity's mission is to power curiosity. Curious people are the people who drive change in the world. Driving change is a continuous cycle of learning, building, and integrating.
Learn: curious people constantly learn new things by asking more. They question the status quo in their own expertise and they constantly learn outside of it. Research is essential to them and never ending.
Build: curious people make and create things, to show the world their new answers to problems no one else ever questioned. They take action on what they've learned. Makers need tools to create their products, their companies, their reality.
Integrate: they must interact with the world as it is to drive change and adoption. True leaders do not simply build something and hope. They must have armies of agents and workers who can constantly work in millions of small ways.
Repeat. For curious people this is a cycle that never ends.
About Product Management
Product Management is one of the most strategically relevant areas in technology organizations. The Product Manager is responsible for defining product vision, prioritizing features, and coordinating multidisciplinary teams to deliver value to users.
Essential skills include strategic thinking, data analysis, communication, leadership, and technical knowledge. Tools like Jira, Confluence, Miro, and analytics platforms are fundamental in daily work.
Salaries for PMs range from entry-level to senior positions at major tech companies, with growing opportunities for international remote work.
About Marketing
The Marketing area is strategic for the growth and positioning of any company. It encompasses traditional marketing, brand management, market research, trade marketing, product marketing, and market intelligence. Marketing professionals are responsible for planning and executing strategies that connect brands to their target audience.
Key skills include brand management, market research, competitive analysis, product marketing, trade marketing, pricing, relationship marketing, and channel development. Knowledge of research tools (Nielsen, Kantar, Ipsos), BI, and advanced spreadsheets is a differentiator.
Marketing professionals in technology companies are highly valued, especially those who master product marketing, go-to-market strategy, and data-driven marketing. The field offers opportunities from analyst to CMO, with a focus on growth, brand positioning, and return on investment.
About Product Manager
The Product Manager (PM) is the professional responsible for defining the strategy, vision, and roadmap of a digital product. They work at the intersection of technology, business, and user experience (UX), leading the discovery and delivery of solutions that solve real problems in a viable way for the company.
Key skills include product discovery, data and metrics analysis (AARRR, NPS, LTV), user research, go-to-market strategy, roadmapping, strategic prioritization, and leadership by influence. Tools like Amplitude, Mixpanel, Hotjar, Jira, and Notion are fundamental.
Product Managers play a central role in the growth of startups, scale-ups, and large technology companies, with career progression opportunities to Product Leader, Head of Product, and Chief Product Officer (CPO).
About Public Relations
The Public Relations (PR) area focuses on managing the reputation, image, and communication of an organization with its various stakeholders (such as clients, investors, employees, media, and the community). PR professionals develop corporate communication strategies, manage media relations (press relations), organize institutional events, and work in image crisis prevention and management.
Discover Other Areas
Understand the scope of work, key skills, and tools used in different career areas.
About Finance
The Finance area in technology companies combines traditional financial knowledge with advanced digital tools. FP&A, controlling, and corporate finance professionals are essential for the organization's financial health.
Key skills include financial modeling, metrics analysis (MRR, ARR, LTV, CAC), ERP (SAP, Oracle), and BI tools. Certifications like CFA and CPA-20 are differentiators.
The financial sector offers stable opportunities with competitive salaries, especially in fintechs and large technology companies.
About Traffic Manager
The Traffic Manager is the professional responsible for planning, executing, and optimizing paid media campaigns across various digital platforms. With the competitiveness of the digital market, paid traffic professionals are essential for generating qualified leads and maximizing return on advertising investment.
Key skills include campaign management on Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads, media planning, metrics analysis (ROAS, CPA, CPC, CTR), A/B testing, remarketing, and landing page creation. Tools like Google Analytics, Google Tag Manager, Hotjar, and automation platforms are essential.
Traffic managers in technology companies are highly valued, especially those who master performance marketing, conversion funnel optimization, and scaling strategies. The field offers opportunities from media analyst to head of performance, with a focus on growth, budget efficiency, and return on investment.
About Automation Analyst
The Automation Analyst is the professional responsible for identifying process optimization opportunities and developing automated workflows (RPA, scripts, or integrations). They map manual and repetitive tasks across various company areas and build automation solutions using low-code/no-code platforms (such as Zapier, Make, Power Automate, n8n) or RPA tools (such as UiPath), driving operational efficiency and error reduction.
About Talent Acquisition
Talent Acquisition is the strategic area responsible for attracting, selecting, and hiring the best professionals for the organization. Unlike traditional recruitment, TA acts as a strategic business partner, aligning talent acquisition with the company's long-term objectives.
Key skills include advanced sourcing, employer branding, labor market analysis, talent pipeline management, and candidate experience. Tools like LinkedIn Recruiter, ATS (Greenhouse, Lever, Ashby), and assessment platforms are essential.
TA professionals in technology companies are highly valued, especially those who master tech sourcing, workforce planning, and recruitment metrics like time-to-hire and cost-per-hire.
About Communications
The Communications area is strategic for building and maintaining a company's institutional image. It encompasses corporate, internal, and external communication, public relations, press office, and reputation management. Communications professionals are responsible for delivering consistent messages that strengthen the employer brand and market positioning.
Key skills include strategic writing, communication planning, crisis management, media relations, corporate content production, event organization, and digital communication. Knowledge of communication CRMs, press release distribution platforms, and media monitoring tools (Meltwater, Cision) is a differentiator.
Corporate communicators in technology companies are highly valued, especially those who master change communication, employee engagement, and digital communication. The field offers opportunities in startups, scale-ups, and large corporations, with a focus on storytelling, organizational culture, and innovation communication.
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