Senior Sales Development Representative
syndigo
London
Sales
Project Manager
Product Manager
Public Relations
Job Score
100 pts
On-site model (+70)
Sales (+10)
Project Manager (+10)
Product Manager (+10)
Syndigo powers the continual flow of data and content throughout the entire commerce ecosystem— accelerating delivery of accurate and compelling information that increases sales on every shelf. We are the recognized leader in software and services for the management of master data, product information, digital assets, and content syndication and analytics across industries including grocery, foodservice, hardlines, home improvement, oil & gas, pet, health and beauty, automotive, apparel, and healthcare products.
Syndigo serves the industry’s largest two-sided network, connecting more than 50,000 global users across 12,000+ global brands with more than 1,750 global retailers.
Basically, we're the people that deliver the rich, accurate product content that helps consumers shop online with confidence, and helps brands and retailers operate efficient product supply chains. We cannot do all of this without our amazing employees who make the magic happen here at Syndigo. As we continue to grow, we’re always looking to identify talented individuals to join our team.
**This is a hybrid position that requires 3 days per week in office at our London location**
The Senior Sales Development Representative is responsible for driving new business pipeline growth by identifying, engaging, and qualifying prospective customers within the retail and eCommerce sectors. This role partners closely with Sales and Marketing to execute targeted prospecting and account-based marketing initiatives, generate qualified opportunities, and support revenue growth. The ideal candidate is highly organized, process-oriented, and experienced in managing multiple priorities while maintaining strong attention to detail and data accuracy.
HOW WE’LL BE WINNING TOGETHER DAY TO DAY
- Generate qualified sales opportunities through outbound prospecting activities, including phone, email, and social outreach
- Research and identify target accounts, key stakeholders, and business opportunities within enterprise retail and eCommerce organizations
- Execute targeted account-based marketing (ABM) campaigns in partnership with the Marketing team
- Qualify inbound and outbound leads and effectively transition opportunities to the Sales team
- Build and maintain lead generation campaigns, prospect segmentation strategies, and outreach workflows
- Maintain accurate prospect, account, and activity data within Salesforce and other sales systems
- Conduct market research and provide insights on industry trends, target accounts, and campaign effectiveness
- Track pipeline development activities and contribute to forecasting and reporting efforts
- Collaborate cross-functionally with Sales, Marketing, and leadership teams to optimize lead generation strategies and sales outcomes
- Perform other related duties as assigned
WE SHOULD TALK IF THIS SOUNDS LIKE YOU
- Bachelor's degree or equivalent combination of education and experience preferred
- Minimum of 1 year of experience in Sales Development, Business Development, Lead Generation, or a related role
- Previous SaaS experience
- Experience using Salesforce or similar CRM platforms preferred
- Strong written and verbal communication skills, particularly via email and telephone
- Self-motivated with the ability to work independently and take initiative
- Highly organized and process-driven with strong attention to detail
- Passion for eCommerce, retail, and online technology
- Understanding of the digital customer journey across websites and digital channels
- Knowledge of eCommerce terminology and concepts, including conversion rates, sessions, and A/B testing
- Ability to manage multiple projects and competing priorities simultaneously
We offer a competitive, globally aligned benefits package designed to support your well-being, growth, and work-life balance. This includes generous paid time off, health coverage, and retirement plans tailored to local markets, along with learning opportunities through tuition reimbursement. Employees also benefit from programs like donation matching, volunteer time off, referral bonuses, and flexible perks such as Flex Fridays—helping you thrive both at work and beyond.
Your individual compensation within the budgeted salary range is determined based on your skills, education, experience, and internal equity. This position is commission-eligible.
Budgeted Salary Range (not including eligible commission):
£37,448.60—£44,057.18 GBP
Commission:
£12,015.52—£12,015.52 GBP
Diversity, Equity & Inclusion
To achieve the best version of our organization, we know it takes new ideas, new approaches, new perspectives and new ways of thinking. A purpose we are 100% committed to cultivating.
Diversity is woven into our fabric at Syndigo and it’s how we stay an industry leader, innovating technology solutions that equip our customers with everything they need to be successful!
All are welcome here and we invite you to join our team if you are ready to help us continue that growth!
GDPR/CCPA
Syndigo, to process applications, holds onto data for a "reasonable time" after applications are submitted. This data is stored for Syndigo's internal use by HR/Recruiting Staff only. Verified requests for data deletion and exports will be completed upon request.
Syndigo Job Applicant Privacy Notice
At Syndigo, we care about your privacy. As you go through our recruitment process, we are committed to being transparent about how we process your personal data. To learn more about how Syndigo processes your personal data, go to our Job Applicant Privacy Notice.
About Sales
The Sales area is responsible for generating revenue and expanding the customer base. B2B and B2C sales professionals are fundamental for sustainable growth of any organization.
Key skills include prospecting, negotiation, CRM (Salesforce, HubSpot), sales enablement, and value consulting. The consultative and data-driven approach is increasingly valued.
Consultative sellers and senior Sales Managers have very high earning potential, with OTE (On-Target Earnings) that can exceed monthly salaries in technology companies.
About Project Manager
The Project Manager is the professional responsible for planning, executing, and controlling projects end-to-end, ensuring they are delivered on time, within budget, and with the expected quality. With the growing complexity of businesses, project management professionals are fundamental to organizational success.
Key skills include planning and scheduling, scope, cost, risk, quality, and resource management, stakeholder communication, cross-functional team leadership, and use of agile and traditional methodologies. Certifications like PMP, PRINCE2, and Six Sigma are important differentiators.
Project Managers in technology companies are highly valued, especially those who master agile methodologies (Scrum, Kanban), tools like Jira and MS Project, and can deliver complex projects efficiently. The field offers opportunities from project analyst to head of PMO, with a focus on execution, governance, and business value.
About Product Manager
The Product Manager (PM) is the professional responsible for defining the strategy, vision, and roadmap of a digital product. They work at the intersection of technology, business, and user experience (UX), leading the discovery and delivery of solutions that solve real problems in a viable way for the company.
Key skills include product discovery, data and metrics analysis (AARRR, NPS, LTV), user research, go-to-market strategy, roadmapping, strategic prioritization, and leadership by influence. Tools like Amplitude, Mixpanel, Hotjar, Jira, and Notion are fundamental.
Product Managers play a central role in the growth of startups, scale-ups, and large technology companies, with career progression opportunities to Product Leader, Head of Product, and Chief Product Officer (CPO).
About Public Relations
The Public Relations (PR) area focuses on managing the reputation, image, and communication of an organization with its various stakeholders (such as clients, investors, employees, media, and the community). PR professionals develop corporate communication strategies, manage media relations (press relations), organize institutional events, and work in image crisis prevention and management.
Discover Other Areas
Understand the scope of work, key skills, and tools used in different career areas.
About Communications
The Communications area is strategic for building and maintaining a company's institutional image. It encompasses corporate, internal, and external communication, public relations, press office, and reputation management. Communications professionals are responsible for delivering consistent messages that strengthen the employer brand and market positioning.
Key skills include strategic writing, communication planning, crisis management, media relations, corporate content production, event organization, and digital communication. Knowledge of communication CRMs, press release distribution platforms, and media monitoring tools (Meltwater, Cision) is a differentiator.
Corporate communicators in technology companies are highly valued, especially those who master change communication, employee engagement, and digital communication. The field offers opportunities in startups, scale-ups, and large corporations, with a focus on storytelling, organizational culture, and innovation communication.
About Digital Marketing
Digital Marketing is a constantly expanding field, driven by e-commerce growth and the need for a strong digital presence. Marketing professionals master tools like Google Ads, Meta Ads, HubSpot, Google Analytics, and automation platforms.
Most sought-after specializations include Growth Marketing, Performance, SEO, Content Marketing, and Growth Hacking. The combination of creativity with data analysis is the most valued differentiator in the market.
The market offers opportunities in both agencies and technology companies, with competitive salaries and remote work possibilities.
About Ecommerce Manager
The Ecommerce Manager is the professional responsible for the entire strategic and operational management of online stores and marketplaces. They lead teams, define pricing, promotion, and catalog strategies, and monitor online sales performance across multiple platforms.
Key skills include catalog management, dynamic pricing, seasonal campaigns (Black Friday, Cyber Monday), marketplace management (Amazon, Mercado Livre, Shopee, Magalu), paid traffic, CRO, and team management. Knowledge of Shopify, VTEX, WooCommerce, Google Ads, Meta Ads, and performance metrics is a differentiator.
Ecommerce Managers in technology companies are highly valued, especially those who master multi-marketplace management, checkout optimization, and mobile commerce strategies. The field offers opportunities from ecommerce manager to head of ecommerce, with a focus on revenue, customer experience, and growth.
About Talent Acquisition
Talent Acquisition is the strategic area responsible for attracting, selecting, and hiring the best professionals for the organization. Unlike traditional recruitment, TA acts as a strategic business partner, aligning talent acquisition with the company's long-term objectives.
Key skills include advanced sourcing, employer branding, labor market analysis, talent pipeline management, and candidate experience. Tools like LinkedIn Recruiter, ATS (Greenhouse, Lever, Ashby), and assessment platforms are essential.
TA professionals in technology companies are highly valued, especially those who master tech sourcing, workforce planning, and recruitment metrics like time-to-hire and cost-per-hire.
About Engineering
Software Engineering goes beyond traditional development, focusing on scalability, performance, and system architecture. Software engineers are responsible for designing infrastructures that support millions of simultaneous users.
Skills include microservices architecture, DevOps, cloud computing, application security, and performance optimization. Knowledge of containerization (Docker, Kubernetes) and CI/CD is increasingly required.
Senior software engineers are rare and highly compensated professionals, with opportunities at major global tech companies.