Marketing Specialist
syndigo
Germany
Marketing
Job Score
80 pts
On-site model (+70)
Marketing (+10)
Syndigo gets great products chosen. Every choice in commerce, whether by a shopper, a search engine, a marketplace, or an AI assistant, is made on product data, and our software makes that data complete and trusted and moves it across the industry's largest two-sided commerce network: 15,000+ brands and 3,500+ retailers. Companies like AutoZone, Colgate-Palmolive, Dole International, Unilever, and Walgreens trust Syndigo to get their products chosen. Learn more at www.syndigo.com.
**This role is open to candidates currently based in Germany**
The Marketing Specialist will be part of the International Marketing team supporting the main sales regions across Northern, Central and Southern Europe as well as Australia/New Zealand. The role creates, adapts and reviews multilingual marketing content across campaigns, events, social media, partner and customer initiatives. It ensures that content is locally relevant, consistent across channels and structured for both human audiences and AI-powered discovery and experiences. The role also coordinates content development with internal stakeholders and external partners, co-owns the international social media program, and focuses on measurable marketing outcomes, including engagement, lead generation and conversions.
HOW WE’LL BE WINNING TOGETHER DAY TO DAY
- Create, edit and quality-check multilingual marketing content across email, social media, landing pages, campaign assets, event invitations, webinar promotion and follow-up materials.
- Develop concise, audience-relevant copy from complex topics and stakeholder input.
- Adapt global content and messaging to regional markets, languages, audiences and channel requirements.
- Structure and optimize content for human audiences, search engines, generative AI platforms and AI-powered customer experiences.
- Co-own the international organic social media program, including editorial planning, content creation and employee amplification.
- Coordinate content reviews, approvals and production with internal stakeholders, agencies, freelancers and translation partners.
- Support campaign, event, partner and customer initiatives with consistent communications across channels and markets.
- Create content with clear calls to action and conversion goals, supporting measurable outcomes such as engagement, lead generation, registrations and campaign conversions.
- Track relevant content and channel KPIs and use available performance insights to improve messaging, engagement, discoverability and conversion rates.
- Manage concurrent deliverables, timelines and stakeholder expectations across international markets.
WE SHOULD TALK IF THIS SOUNDS LIKE YOU
- 3+ years of relevant experience in marketing communications, content marketing, campaign communications or a related role.
- Experience working in an international, multilingual or B2B technology environment is preferred.
- Professional fluency in French and English, with excellent writing, editing and proofreading skills in both languages; German would be a plus.
- Strong B2B copywriting and content development skills, with the ability to translate complex topics into clear, audience-relevant communications.
- Understanding of organic social media planning and execution, including editorial calendars and employee amplification.
- Understanding of conversion-focused content, calls to action, content performance metrics and the role of content in supporting campaign KPIs.
- Ability to interpret performance data and translate insights into practical content and channel improvements.
- Strong organizational and project coordination skills, with the ability to manage concurrent deliverables and deadlines.
- Confidence working with stakeholders across functions, countries and seniority levels.
- Ability to provide clear briefs and constructive feedback to agencies, freelancers and translation partners.
- Collaborative, hands-on and flexible working style.
- Proficiency with Microsoft Office Suite or related software.
We offer a competitive, globally aligned benefits package designed to support your wellbeing, growth, and work-life balance. This includes generous paid time off, health coverage, and retirement plans tailored to local markets, along with learning opportunities through tuition reimbursement. Employees also benefit from programs like donation matching, volunteer time off, referral bonuses, and flexible perks such as Flex Fridays—helping you thrive both at work and beyond.
Your individual compensation within the budgeted salary range is determined based on your skills, education, experience, and internal equity. This position is Bonus Eligible.
Budgeted Salary Range:
€47.000—€54.903,46 EUR
Bonus:
€2.350—€2.745,17 EUR
Diversity, Equity & Inclusion
To achieve the best version of our organization, we know it takes new ideas, new approaches, new perspectives and new ways of thinking. A purpose we are 100% committed to cultivating. Diversity is woven into our fabric at Syndigo and it’s how we stay an industry leader, innovating technology solutions that equip our customers with everything they need to be successful!
All are welcome here and we invite you to join our team if you are ready to help us continue that growth!
GDPR/CCPA
Syndigo, to process applications, holds onto data for a "reasonable time" after applications are submitted. This data is stored for Syndigo's internal use by HR/Recruiting Staff only. Verified requests for data deletion and exports will be completed upon request.
Syndigo Job Applicant Privacy Notice
At Syndigo, we care about your privacy. As you go through our recruitment process, we are committed to being transparent about how we process your personal data. To learn more about how Syndigo processes your personal data, go to our Job Applicant Privacy Notice.
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