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Senior Performance Marketer (Full Remote - Malta)

everai

Remoto Malta
Uncategorized

Job Score

90 pts
Remote model (+90)

Our Vision & Products

🚀 EverAI — Building the Future of AI Companionship

One of the Top 15 Largest & Fastest-Growing AI Companies in the World

50 Million Users in 2 years — Help Us Reach 100M first, 500M next

At EverAI, we’re shaping what it means to connect with AI. With 50 million users and counting, we're not just building products — we're creating entirely new categories.

Our flagship product is the world’s largest AI companionship platform, redefining relationships for millions. It is governed by our proprietary moderation system, EverGuard — an internal AI designed to ensure everything we build is safe, ethical, and human-first.

And we’re only just getting started!

Our Team

We are an enthusiastic, passionate and hardworking team of ≈ 100 people. Our founding team has strong entrepreneurial experience building and scaling web products from 0 to IPO.

Alexis Soulopoulos [CEO]

• 10+ years in Tech Executive Leadership

• Co-Founder Mad Paws Holdings (from 0 to IPO)

• Forbes 30 under 30 + Deloitte TechFast50 ’22 & ‘23

Michael Monin [Co-founder & CTO]

• 10+ years as CTO / COO (web2/web3), 3 years in AI/LLM

• Serial-entrepreneur: MTK Digital (exited / 0->$20m revenue) and Zipchat (AI Chatbot for E-commerce brands)

Thomas Lacroix [Co-founder & CMO]

• 8+ years in Customer Acquisition & E-commerce Growth

• Serial-entrepreneur: Curatible (sold to Blackstone) and MTK Digital (exited / 0->$20m revenue)

Maruša Fasano [CFO/Legal]

• 25+ years in Finance, Strategy, M&A

• Ex-CFO/M&A @Curatible (exited to Blackstone)

• Ex-President of the Board @SotremoSA (exited)

• Co-founder/CFO @SoftOne (exited)

Your Role

This is a hands-on role for someone who can execute fast, iterate with creative and funnel inputs, and scale what works. You’ll inherit high-performing campaigns and work directly with our CMO to double down on growth.

You’ll then also have the opportunity to test and scale new channels (TikTok, Meta, Snapchat, Native, ASA) depending on performance and market constraints.

Your Responsibilities

Campaign Ownership and Scaling

  • Take the lead on one or two paid acquisition channels (e.g., Meta, TikTok, Google, etc.), with potential to expand scope based on performance

  • Contribute to building scalable acquisition funnels, from execution to iteration, with aggressive growth targets in mind

  • Run high-velocity testing loops (creatives, audiences, placements) to improve CAC and LTV

Performance Analysis and Strategy

  • Monitor performance daily using tools like Voluum, GA4, and internal dashboards

  • Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior

  • Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves

Creative & Funnel Optimization

  • Own the creative briefing process: define hooks, formats, and angles based on performance patterns

  • Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages

  • Implement systems to reduce creative fatigue and increase speed of testing

Partnership Management & Media Strategy

  • Build strong relationships with traffic sources and negotiate premium placements and custom deals

  • Explore new acquisition opportunities (networks, formats, tools) and build internal evaluation criteria

  • Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly

Automation & Scaling Systems

  • Identify opportunities to streamline acquisition processes through automation and internal tools

  • Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently

Challenges You’ll Tackle

  • Scale existing campaigns to 3x+ budget while maintaining CAC/ROAS goals

  • Contribute to growing the user base from 30M to 100M users in the next 12 months

  • Execute 0-to-1 testing in new channels

  • Improve conversion through landing page testing and funnel iteration

  • Own both creative input and analytical feedback loops

Your Qualifications

Hard Skills

Must-Haves

  • 4–10+ years in performance marketing or user acquisition

  • Proven track record managing $300K to $1M+/month in paid media spend

  • Full ownership of campaign execution, results, and optimization

  • Experience with Meta, TikTok, Snapchat, ASA, or native platforms

  • Analytical fluency: GA4, Voluum, tracking setups, dashboards

  • Strong creative instincts: can write briefs, analyze hooks, and iterate fast

  • Experience optimizing landing pages and funnel conversion

Nice‑to‑Haves

  • Past exposure to subscription models and CAC/LTV frameworks

  • Experience in sensitive or regulated verticals (e.g. dating, femtech, telehealth)

Soft Skills

🗣 Strong communication & collaborative skills (perfectly fluent in English)

🎯 Goal-oriented, ownership and commitment

⚡️ Doer mindset - we are moving fast and need people who can balance execution, planning, and strategy

⏱️ Obsessive about speed, performance and iteration

🧢 Humble - willing to learn, open to feedback

🍭 #NSFW - Comfortable advertising products based on uncensored models and content

Why EverAI?

📈 Exponential Growth: From 50M users in 2 years, to 100M next — and 500M beyond

🚀 Track Record of Category-Creating Innovation: We consistently launch world-first AI applications — setting the pace, not following it

🌍 Global Impact: Top-tier user growth, real-world adoption, and cultural relevance

🧠 Proven Leadership: A senior team that’s launched, scaled, and exited & IPO’d multiple scale ups — now fully focused on reshaping AI companionship

👥 Elite Remote Team: 100% remote and built to win — world-class talent from Tier 1 tech companies, with a culture of ownership, velocity, and radical creativity

🛡️ Ethical Core: Our AI ecosystem is governed by EverGuard, our proprietary AI moderation technology, ensuring responsible development at scale

What We Offer

✍️ Contract Type: We prefer B2B, but we’re flexible, what matters is long-term commitment and impact
📍 Work From Anywhere: Fully remote. Choose the environment where you do your best work
🏝️ Paid Time Off: 4 weeks (20 working days) of PTO per year to recharge and reset
👨‍👩‍👧‍👦 Annual Gathering: A yearly in-person meetup to connect, brainstorm, and celebrate wins together
❤️‍🩹 Health & Wellness Support: Monthly allowance of 100 USD for health insurance expenses & access to unlimited 1:1 sessions with psychologists and lifestyle experts through OpenUp (also available to up to three of your family members)
🏢 Co-Working Space Budget: Work from a co-working space up to twice per month (35 EUR / 40 USD per visit) to stay inspired and connected
📚 Learning Budget: Dedicated funds to support your professional growth: courses, books, conferences, events, or certifications
💻 Company Laptop & Equipment: Laptop provided + monitor budget up to 250 USD + keyboard/mouse/mic/headphones budget up to 150 USD
⚡ AI Tools Access: Premium access to ChatGPT, Cursor, Hugging Face, Claude Code, and any other tool needed to excel at your job, power your ideas and workflows

* 💸 Compensation: Our salary ranges are set based on role level, scope, location, and market data, and applied consistently regardless of candidate background or negotiation history. The final offer within the published range reflects assessed experience and scope.

🎯 Top Tier Talent Is Our Multiplier

We’re a fully remote group of A-players from Tier 1 tech, led by an exec team who’ve launched, scaled, and exited multiple companies. We move fast, and care deeply about what we build — and who we build it with.

We’re looking for exceptional talent ready to ship & distribute world-first AI products at scale, fast, and co-create with us this category-defining business.

If that’s you — reach out and apply!

💡 External Referral Program

Know someone who could be a great fit for this role? You can refer them through the EverAI External Referral Program and earn a bonus of up to 2,500 USD if they’re hired. Submit a referral here.

Apply Now
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Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Traffic Manager

The Traffic Manager is the professional responsible for planning, executing, and optimizing paid media campaigns across various digital platforms. With the competitiveness of the digital market, paid traffic professionals are essential for generating qualified leads and maximizing return on advertising investment.

Key skills include campaign management on Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads, media planning, metrics analysis (ROAS, CPA, CPC, CTR), A/B testing, remarketing, and landing page creation. Tools like Google Analytics, Google Tag Manager, Hotjar, and automation platforms are essential.

Traffic managers in technology companies are highly valued, especially those who master performance marketing, conversion funnel optimization, and scaling strategies. The field offers opportunities from media analyst to head of performance, with a focus on growth, budget efficiency, and return on investment.

About Web Master

The Web Master is the professional responsible for maintaining, securing, and ensuring the technical performance of websites and web applications. They manage servers, hosting infrastructure, uptime monitoring, and ensure everything runs fast and reliably.

Key skills include server management (Apache, Nginx), hosting (AWS, Google Cloud, Azure), CDN (Cloudflare), SSL, DNS, web security (WAF, firewall), performance (Core Web Vitals, cache, compression), and versioning (Git, CI/CD). Knowledge of Docker, WordPress, cPanel, and monitoring (Sentry, New Relic) is a differentiator.

Web Masters in technology companies are highly valued, especially those who master DevOps, SRE, and can guarantee uptime and performance at scale. The field offers opportunities from junior webmaster to SRE and infrastructure engineer, with a focus on reliability, security, and speed.

About UI Design

The User Interface (UI) Design area focuses on creating and designing all the visual elements that users interact with in a digital product. This includes screens, buttons, icons, typography, color palettes, and responsive layouts, ensuring an aesthetically pleasing, consistent, and easy-to-use interface. Skills in tools like Figma and knowledge of design systems are essential.

About Photography

The Photography area encompasses the capture, editing, and processing of static images for commercial, advertising, editorial, or artistic purposes. Professionals in this field master lighting techniques, visual composition, camera and lens operation, as well as the use of specialized editing and post-processing software such as Adobe Photoshop and Lightroom.

About Infrastructure and DevOps

Infrastructure and DevOps are responsible for creating, maintaining, and optimizing IT environments that support applications at scale. This area is fundamental for system reliability and performance.

Key technologies include AWS, GCP, Azure, Docker, Kubernetes, Terraform, Ansible, CI/CD (GitHub Actions, GitLab CI, Jenkins), and monitoring (Datadog, Grafana, Prometheus).

DevOps engineers and SREs are highly sought-after professionals, with salaries among the highest in the technology sector.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

Read full guide →

Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

Read full guide →

Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

Read full guide →

Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

Read full guide →

Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

Read full guide →

Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

Read full guide →

Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

Read full guide →

Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

Read full guide →

Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

The Back-End Development Market

The Back-End Development Market: Barriers, Opportunities, and the Path to the Top

Behind every brilliant application, revolutionary artificial intelligence, or successful fintech, there is an invisible and robust ecosystem. Welcome to the Back-End universe.

The Modern Back-End Paradox: Did AI Steal the Jobs?

With the rise of tools like GitHub Copilot and Cursor, many junior developers wonder if the Back-End career is threatened. The short answer is: no. In fact, it has evolved.

Artificial Intelligence has made writing basic "CRUD" (Create, Read, Update, Delete) code trivial. However, the market no longer pays six-figure salaries for writing repetitive code. The global market is actively hunting for Software Engineers—professionals who understand architecture, resilience, latency, and scalability. The Back-End didn't die; the bar was simply raised.

Barriers to Entry: What Separates Juniors from Seniors

Entering Back-End development today requires overcoming technical barriers that go far beyond mastering a programming language (like Java, C#, Go, or Python). Key barriers include:

  • System Design: Knowing how to design a system that supports 100 users is easy. Designing one that handles 1 million requests per second requires deep knowledge of load balancing, caching (Redis/Memcached), and message queues (RabbitMQ/Kafka).
  • Data Complexity: The debate is no longer just "SQL vs. NoSQL". It is about data modeling, replication, sharding, and how to avoid database bottlenecks in distributed systems.
  • Security: With data breaches costing millions, companies require developers to master security practices from day one. Not knowing the vulnerabilities listed by the OWASP Top 10 is a dealbreaker for premium remote roles.
  • DevOps and Cloud Culture: The modern Back-End developer must understand containerization (Docker), orchestration (Kubernetes), and cloud infrastructure (AWS, GCP, Azure).

Golden Opportunities: Where is the Money?

For those who overcome these barriers, the market is a blue ocean of opportunities, especially for US/Global Remote work.

  • Migration to Microservices and Serverless: Corporate giants continue to dismantle legacy monoliths. Professionals who understand the patterns described by Martin Fowler are highly sought after.
  • High-Performance Languages: While traditional languages maintain their corporate strength, the use of Go (Golang) and Rust has skyrocketed for systems requiring massive concurrency and low memory footprint (Green Computing).
  • AI Infrastructure: AI models don't run in a vacuum. There is a massive demand for Back-End engineers proficient in Python and C++ to build data pipelines (MLOps) and the APIs that serve these models in real time.

Success Stories: Architectural Decisions That Changed the Game

True Back-End engineering shines when solving impossible problems. Let's look at real-market examples:

The Discord Case (Migration to Rust): Discord faced latency spikes in its core Read States service, originally written in Go. Because Go's Garbage Collector caused critical millisecond freezes, the team rewrote the service in Rust, completely eliminating latency spikes and supporting trillions of messages with absurd efficiency. This proved the value of choosing the right tool for performance limits.

The Netflix Case (Pioneering Microservices): Netflix transformed a monolithic system that broke under pressure into an architecture of thousands of independently managed microservices. They pioneered the concept of Chaos Engineering, purposely shutting down production servers to ensure their Back-End was resilient to failure.

Practical Tips: How to Land Premium Global Jobs

  1. Master the Fundamentals: Before learning the trendy framework of the month, study data structures, algorithms, and time complexity (Big-O Notation). This is exactly what will be tested in high-level technical interviews (Whiteboard interviews).
  2. Build a Problem-Focused Portfolio: A GitHub repository with a "To-Do List" won't impress anyone. Build an API that handles asynchronous image processing, create a scalable URL shortener, or engineer a messaging system using WebSockets and Redis.
  3. Study Real Cloud Architecture: Get solutions-based certifications (like AWS Certified Developer or Solutions Architect). These serve as a "Seal of Approval" to bypass strict Applicant Tracking Systems (ATS) like Greenhouse or Ashby.
  4. Flawless Technical Communication: According to the Stack Overflow Developer Survey, the highest-paying roles require asynchronous global collaboration. Your code documentation, commit messages, and PR reviews must be pristine and professional.

Verdict: Is a Career in Back-End Worth It?

Absolutely. If you are an analytical person who loves solving complex puzzles and cares about the security and efficiency of things no one sees, the Back-End is your place.

It is a career virtually immune to visual fads. While Front-End libraries change every few years, the fundamentals of relational databases, networks, and operating systems remain the same. It is a rock-solid foundation for a highly lucrative and globalized career.

Read full article →

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