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Account Director, Mid-Market

openai

Híbrido Singapore
Uncategorized

Job Score

80 pts
Hybrid model (+80)

About the team

OpenAI’s mission is to build safe artificial general intelligence (AGI) which benefits all of humanity. This long-term undertaking brings the world’s best scientists, engineers, and business professionals into one lab together to accomplish this.

In pursuit of this mission, our Go To Market (GTM) team is responsible for helping customers learn how to leverage and deploy our highly capable AI products across their business. The team is made of Sales, Solutions, Support, Marketing, and Partnership professionals that work together to create valuable solutions that will help bring AI to as many users as possible.

About the role

This role is part of our APAC Mid-Market team which will own both named account pursuits and executing programmatic sales via OpenAI partners.

You’ll be a key driver of writing the playbook for Mid-Market in APAC as an AI Native Sales team. You’ll work with researchers, engineers, and solution strategists to help customers evolve their industry with AI.

This role is based in Singapore.

In this role, you'll:

  • Manage a portfolio of accounts, developing and executing strategies for a comprehensive regional go to market plan.

  • Win lighthouse accounts through outbound sales outreach.

  • Partner with solutions and research engineering to build and execute complex customer programs and projects.

  • Own a consumption revenue target.

  • Manage consumption revenue forecasts.

  • Support the recruitment and onboarding of other teammates.

  • Support the development of company culture.

We're seeking someone with experience including:

  • 7+ years of direct selling experience in Data and AI or Cloud.

  • Designing and executing complex go to market strategies.

  • Orchestrating programmatic sales motions with partners.

  • Experience operating in fast paced, high growth environments.

  • Working directly with c-level executives.

  • Leading high-visibility customer events (CAB, conferences, product launches, etc.).

  • Hands on experience with AI tools.

You might thrive in this role if you:

  • Are customer-centric. You are motivated to deeply understand your customer’s priorities and help them achieve their vision for using our models to improve their products and services. You build strong relationships with executives and professionals across functions and serve as a trusted advisor.

  • Have a passion or deep curiosity in artificial intelligence. You embrace the opportunity to help deploy our technology in a way that benefits humanity. You’re excited to educate our customers on AI and how to plan for the future.

  • Are a builder. You are excited to impact how our company operates and scales. Your passion is building strong systems and processes from the ground up and executing them with precision.

  • Are excited by new challenges. You don’t have the answers to every question up front, but the process of solving them invigorates you. Bespoke issues requiring multidimensional knowledge excite you. You’re willing to experiment with new solutions.

  • Are a strategist. You deeply understand go to market best practices and raise the bar for our organization. You think and plan forward on the order of years and bring internal and external stakeholders along with your strategy.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.

OpenAI Global Applicant Privacy Policy

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Dica do Especialista

O Novo Jogo do Marketing Digital em 2026

O mercado de marketing digital em 2026 consolidou uma ruptura definitiva: o conteúdo que apenas informa tornou-se commodity. Se anos atrás a briga era por "produzir em volume para ser visto", o avanço exponencial da Inteligência Artificial Generativa e das regras de privacidade mudou o foco. O marketing digital hoje exige uma abordagem preditiva, altamente técnica e, paradoxalmente, muito mais humana.

Neste cenário maduro, não basta dominar ferramentas de anúncios ou publicar nas redes sociais. A disputa agora acontece nos bastidores tecnológicos: na gestão de dados primários, na integração do marketing com vendas e na capacidade de criar uma marca com autoridade inquestionável.

1. O Fim do "Hacking" e a Ascensão do First-Party Data (Dados Proprietários)

Com regulamentações rígidas de privacidade globais e o fim do suporte a cookies de terceiros pelos principais navegadores, as estratégias baseadas em "perseguir" o usuário pela web perderam força. O novo ativo mais valioso de uma empresa chama-se First-Party Data (dados coletados diretamente do consumidor, com consentimento).

Empresas que passaram os últimos anos construindo bases sólidas de leads e clientes (Inbound Marketing) possuem uma vantagem absurda sobre concorrentes que dependem exclusivamente do tráfego pago (Outbound) e de algoritmos do Google ou da Meta.

Ação Prática: O "Muro de Conteúdo"

Em 2026, marcas estão investindo pesadamente em plataformas próprias, comunidades e conteúdos premium que exigem cadastro (e-mail, preferências de consumo) para acesso, fugindo da dependência das redes sociais de terceiros.

2. IA Integrada, mas "Fadiga do Fake" no Conteúdo

A Inteligência Artificial já é rotina para a esmagadora maioria dos profissionais de marketing. Ferramentas como LLMs (modelos de linguagem grandes) otimizam processos, geram copies básicos, estruturam automações complexas (CRM) e prevêem comportamentos do usuário. No entanto, o uso da IA para Geração de Conteúdo em Massa fracassou.

"O mercado já batizou o movimento de ‘fadiga do fake’: a rejeição crescente a conteúdo genérico, perfeitamente estruturado, mas sem substância, ponto de vista ou experiência real."

Para se destacar em 2026, as marcas precisam comprovar o E-E-A-T (Experiência, Expertise, Autoridade e Confiabilidade). Os motores de busca e de IA (como Perplexity e ChatGPT Search) priorizam respostas que trazem vivência humana e opiniões de especialistas de nicho, penalizando textos robóticos ou puramente informativos.

3. SEO Multimodal e Social SEO

As buscas deixaram de ser exclusivas do Google e do formato de texto. Hoje, o SEO é fragmentado em duas grandes frentes que não podem mais ser ignoradas:

  • Busca Generativa e Multimodal (GEO): Otimização não apenas para links, mas para que a IA resuma a sua marca como "A" resposta para o usuário. Isso envolve dados estruturados perfeitos e otimização para buscas por voz e imagem (Google Lens).
  • Social SEO: O TikTok, Instagram e YouTube se tornaram os buscadores primários para as novas gerações. Em 2026, criar conteúdo otimizado com palavras-chave dentro das próprias redes sociais é tão vital quanto ranquear em motores tradicionais.

4. O Profissional de 2026: Obsessão por Performance e Growth

Para quem busca atuar na área, o mercado esfriou para o "especialista em apertar botões" (o gestor de mídias sociais genérico). As grandes oportunidades estão concentradas na intersecção entre criatividade, vendas e dados. As carreiras mais valorizadas são:

  • Growth Marketers e Especialistas em CRO (Otimização de Conversão): Profissionais focados em encontrar gargalos no funil de vendas, melhorando a experiência do usuário em landing pages e retendo clientes.
  • Analistas de Dados / Power BI no Marketing: Quem consegue comprovar o Retorno sobre Investimento (ROI) de cada real gasto, integrando os dashboards de marketing diretamente às metas do time comercial.
  • Estrategistas de Automação e CRM: O foco mudou do simples "disparo de e-mail" para a automação inteligente preditiva, que personaliza a comunicação no tempo certo, com a mensagem exata.

Conclusão

Em 2026, o marketing digital de sucesso é aquele que automatiza e escala a operação tecnológica através da inteligência artificial e uso inteligente de dados, mas mantém a estratégia, a empatia e a conexão humana como diferenciais insubstituíveis. O marketing não é mais sobre ser visto em todo lugar; é sobre ser relevante no lugar exato.