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Senior Marketing Manager

legora

OnSite New York City
Marketing

Job Score

80 pts
On-site model (+70) Marketing (+10)

About Us

Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar.

Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes.

1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview.

We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law.

Joining Legora means three things.

  • We lean in: ownership over titles, outcomes over intentions.

  • We fight for excellence: high standards, direct, ego-free feedback.

  • We grow together: as a team and with our customers.

Mission before ego. Everyone contributes. No one coasts.

If you’re driven by impact, pace, and raising the bar. This is the place.

The Role

We’re looking for a Marketing Manager or Senior Marketing Manager to join our NYC team and lead the execution of high-impact marketing programs across the US. This role will play a key part in driving brand awareness, pipeline growth, and customer loyalty through campaigns that leverage account-based marketing strategies, creative brand marketing, integrated cross-channel approaches, and content marketing.

You’ll report to the Marketing Director, US and collaborate closely with the global marketing team, including demand generation, product marketing, and brand. You’ll be embedded in the regional go-to-market and engagement teams to plan and execute programs that drive customer acquisition, engage target accounts, and nurture customer relationships. You will play a key role towards achieving new business pipeline, upsell pipeline and renewals targets across the US.

What You’ll Do

  • Build and grow Legora’s brand presence in the US, ensuring Legora shows up wherever our customers are with consistent positioning and messaging across all regional marketing activities.

  • Build, manage and execute a pipeline of customer stories which translate Legora’s impact into compelling proof points, driving advocacy and loyalty.

  • Develop regional marketing strategy and campaign plans, defining objectives, target audiences, messaging themes, and channel mix to drive awareness, engagement, and pipeline contribution.

  • Lead the conception and execution of integrated marketing campaigns, coordinating across an array of digital, social, content, and in-person channels to deliver cohesive go-to-market initiatives.

  • Partner with the US Growth team to align marketing initiatives with pipeline goals, account strategies, and customer acquisition priorities.

  • Develop content amplification strategies that extend the reach of Legora’s thought leadership, product stories, and customer narratives across relevant US channels.

  • Source and activate customer advocates, identifying US customers for case studies, co-marketing opportunities, testimonials, and speaking engagements.

  • Track performance of all regional marketing activities, analyzing results, reporting ROI, and using insights to refine and optimize future programs.

  • Generate creative concepts that elevate brand experience, enhancing engagement, differentiation, and the overall impact of Legora’s presence at every touchpoint.

What You Bring

  • 4+ years of experience in B2B marketing, preferably in SaaS or technology sectors, or in a creative marketing role in an agency environment.

  • Strong creative instincts paired with a bias for action and ability to execute with speed and precision.

  • Ability to wear multiple hats as needed in a dynamic, rapidly evolving organization.

  • Hands-on experience supporting events, sponsorships, or regional campaigns.

  • Strong organizational skills and attention to detail; able to manage multiple projects simultaneously.

  • Excellent written and verbal communication skills.

  • Comfortable collaborating across functions and regions in a fast-paced environment.

  • Experience with GTM tools like Salesforce, Clay, and HubSpot a plus.

What’s In It For You

  • Global collaboration: Partner with teams and clients domestic and internationally.

  • Competitive package: Comprehensive salary, benefits, and tools for success.

  • Meaningful work: Your efforts shape how thousands of lawyers use AI daily.

  • In-person environment: Union Square office designed for ambitious builders.

  • Benefits & Perks: We invest in our people with a comprehensive, thoughtfully designed benefits package:
    Medical, Dental & Vision

    • Multiple medical plan options through Aetna and Kaiser Permanente

    • HSA or Healthcare FSA (based on plan selection)

    • Dental plans via MetLife

    • Vision plans via Vision Care

    Family Support

    • Generous parental leave

    • Free access to Maven Clinic

    • Dependent Care FSA

    • Free One Medical membership for employees and dependents

    Additional Perks

    • Pre-tax commuter benefits

    • Life Insurance + STD/LTD

    • 401(K) with generous company match

    • Unlimited PTO

    • Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more

Legora is an Equal Opportunity Employer

At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.

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About Marketing

The Marketing area is strategic for the growth and positioning of any company. It encompasses traditional marketing, brand management, market research, trade marketing, product marketing, and market intelligence. Marketing professionals are responsible for planning and executing strategies that connect brands to their target audience.

Key skills include brand management, market research, competitive analysis, product marketing, trade marketing, pricing, relationship marketing, and channel development. Knowledge of research tools (Nielsen, Kantar, Ipsos), BI, and advanced spreadsheets is a differentiator.

Marketing professionals in technology companies are highly valued, especially those who master product marketing, go-to-market strategy, and data-driven marketing. The field offers opportunities from analyst to CMO, with a focus on growth, brand positioning, and return on investment.

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About Automation Engineer

The Automation Engineer is the professional responsible for designing, developing, and implementing solutions that automate manual and repetitive processes in IT, infrastructure, testing, and operations. They combine programming knowledge with DevOps and SRE vision to eliminate manual tasks and increase operational efficiency.

Key skills include Infrastructure as Code (Terraform, Ansible, Pulumi), CI/CD (Jenkins, GitHub Actions, GitLab CI), test automation (Selenium, Cypress, Playwright), network automation (Netconf, SDN), RPA (UiPath, Power Automate), and scripting (Python, Bash, PowerShell). Knowledge of Kubernetes, GitOps (ArgoCD, Flux), and automation platforms is a differentiator.

Automation Engineers in technology companies are highly valued, especially those who can create automated deployment pipelines, self-healing infrastructure, and internal developer platforms (IDP). The field offers opportunities from junior automation engineer to automation architect and head of automation.

About Graphic Designer

The Graphic Designer is the professional responsible for creating visual pieces for print and digital communication, from visual identity and logos to marketing materials and packaging. They combine creativity with technique to convey messages visually and impactfully.

Key skills include Adobe Photoshop, Illustrator, and InDesign, CorelDRAW, visual identity design, typography, color theory, packaging design, and motion graphics. Knowledge of vector illustration, offset/digital printing, and print production is a differentiator.

Graphic Designers in technology companies are highly valued, especially those who master social media design, infographics, and can create materials that strengthen brand visual identity. The field offers opportunities from junior graphic designer to art director and design director.

About Automation Analyst

The Automation Analyst is the professional responsible for identifying process optimization opportunities and developing automated workflows (RPA, scripts, or integrations). They map manual and repetitive tasks across various company areas and build automation solutions using low-code/no-code platforms (such as Zapier, Make, Power Automate, n8n) or RPA tools (such as UiPath), driving operational efficiency and error reduction.

About Account Manager

The Account Manager is the professional responsible for managing and expanding the relationship with clients after the sale. They act as a strategic partner, ensuring satisfaction, retention, and account growth, connecting client needs with company solutions.

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About Office Suite

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Professionals with advanced Office Suite proficiency are valued in administrative, financial, data, and operational areas. Microsoft Office Specialist (MOS) certifications are important differentiators. The combination of advanced Excel with data analysis skills is one of the most in-demand competencies in the market.

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Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

How to Build an Unbeatable Resume in 2026

At Mondywork, our engine analyzes hundreds of the best remote jobs daily. If there's one thing we've learned from observing the backend of elite recruiting platforms like Greenhouse, Ashby, and Workday, it's this: a good resume isn't the prettiest one; it's the most efficient one.

Many highly qualified professionals miss out on golden opportunities (and six-figure remote roles) simply because their resumes fail to communicate their value within seconds or get trapped in automated corporate filters.

To change that game, we've gathered the best market practices, rooted in data and the brightest minds in global recruiting.

1. The 7.4-Second Rule (The Skimming Test)

The biggest mistake candidates make is assuming the recruiter will read their resume like a book. The reality is much colder.

A famous study conducted by the career and recruiting firm Ladders, using eye-tracking technology, revealed that recruiters spend an average of only 7.4 seconds scanning a resume before deciding whether the candidate moves forward to the next round.

How to optimize your resume for the 7.4 seconds:

  • Clear Visual Hierarchy: Recruiters instinctively look for your Job Title, Current Company, and Dates of Employment. Make this information effortless to find.
  • Bullet Points Only: Never use large blocks of text. The human brain scans lists much more easily.
  • Focus on the Top Third: The top third of your resume (your professional summary and your most recent experience) is your "premium real estate." Your biggest selling points must live there.

2. Google's XYZ Formula for Experience

Most people describe what they did at work (their responsibilities). Recruiters want to know what you achieved (your results).

Laszlo Bock, former Senior Vice President of People Operations at Google, popularized the ultimate methodology for writing experience bullet points: The XYZ Formula.

The structure is simple and powerful:

"Accomplished [X] as measured by [Y], by doing [Z]."

  • Bad (Task-focused): "Wrote code for the payment platform."
  • Good (Result-focused): "Improved the speed of the payment platform."
  • The Google Standard (XYZ Formula): "Increased payment processing speed by 15% (X), reducing page load time by 1.2 seconds (Y), by refactoring the legacy API to Node.js (Z)."

Pro Tip: Whether you're in Digital Marketing, Design, or Tech, use hard metrics. Talk about conversion percentages, cost reductions, active user growth, or hours saved.

3. Beat the Bots: ATS Optimization

Over 99% of Fortune 500 companies and a vast majority of tech startups use ATS (Applicant Tracking Systems). These are software programs that read and filter resumes before a human ever lays eyes on them.

Austin Belcak, founder of Cultivated Culture and employability expert, analyzed over 125,000 resumes and found that complex formatting is the number one enemy of getting hired.

How to pass the ATS filter:

  • Ditch the Canvas (mostly): Resumes with dual columns, skill progress bars (e.g., "70% in JavaScript"), and graphic icons frequently confuse bots, which extract text in a jumbled mess.
  • Use a Linear Format: A simple Word or Google Docs document, saved as a PDF, with single-column formatting (reading top to bottom) is the safest template in the world.
  • Keyword Mirroring: ATS software runs on keywords. Read the job description on Mondywork and ensure the required hard skills (e.g., React, SEO, Figma, Agile) are explicitly written on your resume.

4. The Professional Summary (Your Elevator Pitch)

The traditional "Objective" statement ("Looking for an opportunity to grow within the company") is dead. Today, what works is the Executive Summary.

Use 3 or 4 lines at the very top of your resume to define who you are, your core specialty, and your biggest career win.

Example: "Mid-level Front-end Developer with 4 years of experience in e-commerce. Specialist in React and performance optimization (Web Vitals), with a proven track record of increasing mobile checkout conversion rates by 20%."

🚀 Ready to test your new Resume?

Now that your resume is optimized for the competitive US market and entirely focused on results, it's time to put it in play.

At Mondywork, our engine curates the best remote Tech, Design, and Digital Marketing opportunities from top companies every single day.

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