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Gtm Team Lead - Paris

legora

OnSite Paris
Traffic Manager Ecommerce Analyst Advertising

Job Score

100 pts
On-site model (+70) Traffic Manager (+10) Ecommerce Analyst (+10) Advertising (+10)

About Us

Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar.

Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes.

1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview.

We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law.

Joining Legora means three things.

  • We lean in: ownership over titles, outcomes over intentions.

  • We fight for excellence: high standards, direct, ego-free feedback.

  • We grow together: as a team and with our customers.

Mission before ego. Everyone contributes. No one coasts.

If you’re driven by impact, pace, and raising the bar. This is the place.

What You Will Be Doing

  • Own team revenue performance and quota attainment, driving accountability, consistent execution, and predictable growth.

  • Coach and develop team members across the entire customer lifecycle, providing clear, actionable feedback that improves performance and accelerates results.

  • Lead pipeline reviews, deal inspections, and forecasting processes to improve decision-making, forecast accuracy, and overall GTM effectiveness.

  • Identify performance gaps and conversion challenges early, implementing targeted actions to improve pipeline health, deal velocity, and win rates.

  • Establish and maintain high standards for GTM execution, ensuring consistent adoption of messaging, methodologies, processes, and best practices.

  • Leverage data, analytics, and AI-driven insights to optimise team productivity, strengthen deal strategy, and improve commercial outcomes.

  • Partner cross-functionally with Marketing, Product, Customer Success, and Revenue Operations to enhance funnel performance, refine GTM strategy, and continuously improve playbooks and ways of working.

What Will Help You Thrive

  • 8+ years of experience in B2B SaaS within sales, business development, or other customer-facing GTM functions, with experience leading or influencing team performance.

  • A strong track record in pipeline management, forecasting, deal strategy, and driving revenue growth in fast-paced, high-growth environments.

  • Proven ability to coach, develop, and elevate performance through direct, constructive, and actionable feedback.

  • Strong analytical skills with the ability to interpret data, identify root causes, and translate insights into measurable actions and results.

  • Experience leveraging AI and modern GTM technologies to improve productivity, forecasting accuracy, pipeline health, and team effectiveness.

  • Excellent communication and stakeholder management skills, with the ability to align cross-functional teams and turn strategy into execution.

  • A hands-on, high-ownership mindset with a bias for action, adaptability, and a commitment to continuous improvement and learning.

  • Communicate confidently in both English and French, with English serving as the primary company language and French required for local market engagement and relationship management.

Legora is an Equal Opportunity Employer

At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.

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About Traffic Manager

The Traffic Manager is the professional responsible for planning, executing, and optimizing paid media campaigns across various digital platforms. With the competitiveness of the digital market, paid traffic professionals are essential for generating qualified leads and maximizing return on advertising investment.

Key skills include campaign management on Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads, media planning, metrics analysis (ROAS, CPA, CPC, CTR), A/B testing, remarketing, and landing page creation. Tools like Google Analytics, Google Tag Manager, Hotjar, and automation platforms are essential.

Traffic managers in technology companies are highly valued, especially those who master performance marketing, conversion funnel optimization, and scaling strategies. The field offers opportunities from media analyst to head of performance, with a focus on growth, budget efficiency, and return on investment.

About Ecommerce Analyst

The Ecommerce Analyst is the professional responsible for analyzing online sales data, buyer behavior, and virtual store performance to guide strategic decisions. They combine data analysis with ecommerce knowledge to optimize conversion, average order value, and return on investment.

Key skills include Google Analytics (GA4), Hotjar, conversion funnel analysis, cohort analysis, customer segmentation, pricing analysis, and ecommerce metrics (CAC, CLV, AOV, conversion rate). Knowledge of SQL, Power BI, Google Tag Manager, and platforms like Shopify and VTEX is a differentiator.

Ecommerce Analysts in technology companies are highly valued, especially those who can turn buyer behavior data into actionable insights to increase revenue and reduce cart abandonment. The field offers opportunities from junior analyst to ecommerce analytics manager.

About Advertising

The Advertising area is aimed at the planning, creation, and delivery of communication campaigns to promote brands, products, ideas, or services. Professionals in the sector work in advertising agencies or in-house marketing departments in creative fields (art direction, copywriting), strategic planning, account management, and media buying.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About IT Governance

IT Governance is the area responsible for ensuring that information technology resources are used strategically, efficiently, and in compliance with standards and regulations. IT governance professionals ensure that technology supports business objectives in a secure and reliable manner.

Key skills include IT service management (ITIL), IT audit and compliance, risk management, business continuity, disaster recovery, metrics and indicators (SLAs, KPIs), and strategic alignment between IT and business. Frameworks like COBIT, ITIL, ISO 27001, and compliance standards are essential.

IT Governance professionals in technology companies are highly valued, especially those who master ITSM, IT audit, and risk management. The field offers opportunities from governance analyst to CIO/CTO, with a focus on efficiency, compliance, security, and business value.

About Traffic Analyst

The Traffic Analyst (paid media/performance specialist) is the professional responsible for creating, managing, and optimizing sponsored ad campaigns on digital platforms such as Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads. They monitor conversion metrics, analyze return on investment (ROAS), perform A/B testing on ads and landing pages, and manage the marketing budget to maximize lead generation and qualified sales.

About Sales

The Sales area is responsible for generating revenue and expanding the customer base. B2B and B2C sales professionals are fundamental for sustainable growth of any organization.

Key skills include prospecting, negotiation, CRM (Salesforce, HubSpot), sales enablement, and value consulting. The consultative and data-driven approach is increasingly valued.

Consultative sellers and senior Sales Managers have very high earning potential, with OTE (On-Target Earnings) that can exceed monthly salaries in technology companies.

About Branding

Branding is the area responsible for building, managing, and strengthening a brand's identity and market value. Branding professionals create strategies that define how the brand is perceived by the public, from the logo to the complete customer experience.

Key skills include brand strategy, visual identity, brand guidelines, positioning, naming, brand voice, market research, brand equity, and brand management. Knowledge of graphic design (Figma, Illustrator, Photoshop), storytelling, and brand experience is a differentiator.

Branding professionals in technology companies are highly valued, especially those who master employer branding, digital branding, and can build strong, memorable brands in competitive markets. The field offers opportunities from brand designer to head of brand, with a focus on identity, differentiation, and perceived value.

About Social Media

The Social Media area is one of the most dynamic and constantly evolving fields in digital marketing. Social media professionals are responsible for creating, managing, and optimizing brand presence on digital platforms, building engagement and community with the target audience.

Key skills include social media management (Instagram, TikTok, LinkedIn, Facebook, YouTube), social media content creation, community management, paid social media (Meta Ads, LinkedIn Ads, TikTok Ads), metrics analysis, and strategic planning. Tools like Hootsuite, Sprout Social, Buffer, Later, and analytics platforms are essential.

Social media professionals in technology companies are highly valued, especially those who master paid social, social media analytics, and content strategies for different platforms. The field offers opportunities from analyst to head of social media, with a focus on growth, engagement, and return on investment.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

Read full guide →

Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

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Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

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Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

Read full guide →

Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

Read full guide →

Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

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Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

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Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

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Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

The Audiovisual Revolution in the Digital Age

Discover the skills, cloud tools, and strategic mindsets that tech giants, global agencies, and startups demand from video professionals in 2026.

The audiovisual market has undergone a radical transformation. The era when the best opportunities were restricted solely to traditional film studios or television networks is over. Today, the massive volume of premium hiring—including 100% remote positions and six-figure compensation packages—comes from tech companies, digital product startups, Growth Marketing agencies, and streaming-focused production houses.

To stand out in this new landscape, it is no longer enough to just "know how to cut video." The modern professional must be a visual problem solver, possessing a deep understanding of audience retention, cross-platform formats, and cloud-based workflows.

1. Master Cloud Workflows and Collaboration

If you are looking for a global remote position, the first barrier you will face is infrastructure. International production companies and tech startups no longer ship external hard drives via mail. They require candidates who know how to operate seamlessly within real-time review and collaboration ecosystems.

  • Frame.io: It has become the industry standard (now natively integrated into Adobe). Knowing how to manage real-time feedback and version control using Frame.io is an absolute prerequisite for senior editors.
  • Proxy Workflows: Mastering the creation and editing of proxies in Premiere Pro or DaVinci Resolve is non-negotiable for anyone editing 4K/6K footage remotely on standard internet connections.
"The ability to collaborate asynchronously and manage media in the cloud is no longer a perk, but the backbone of modern post-production teams." — Frame.io Insider

2. Embrace Integrated Artificial Intelligence

The fear of being replaced by AI is common, but corporate reality tells a different story: companies are actively hiring professionals who leverage AI to multiply their productivity. Tech recruiters are looking for talent who can automate tedious tasks and focus on high-level art direction.

  • Generative AI: Tools like Runway Gen-2, Midjourney, and Adobe Firefly are being used to create storyboards, expand backgrounds (Generative Fill), and generate auxiliary assets for Motion Graphics on the fly.
  • Audio and Roto AI: Using tools like Adobe Podcast AI for one-click audio cleanup and DaVinci Resolve's Magic Mask for automatic rotoscoping reduces hours of manual labor to mere minutes. Highlight these efficiency gains on your resume.

3. Your Portfolio is Your Ultimate Currency

In the audiovisual universe, your text-based resume matters far less than your Showreel. However, the most common mistake is creating a Reel filled only with pretty pictures and upbeat music, devoid of context.

According to hiring guidelines from top agencies listed on Motionographer, a top-tier portfolio must feature:

  1. The "Breakdown": Don't just show the final render. Show the layers, the color correction (before/after), or the raw shapes in After Effects. Prove that you are the architect behind the work.
  2. Focus on Results: If a video you edited for a TikTok Ads campaign increased conversion rates by 30%, state that clearly in the project description. Data-driven results secure B2B contracts.
  3. The Right Platforms: Forget Google Drive links. Host your work on Vimeo (for high-quality playback without ads) or Behance (for detailed project case studies). Even better: have your own dedicated website.

4. Soft Skills and B2B Dynamics

Video editors and motion designers often work in silos, but in modern tech companies, they are fully immersed in agile methodologies (Scrum/Kanban). You will need to interact daily with Copywriters, Product Managers, and Growth Analysts.

Knowing how to receive critical feedback without taking it personally, understanding the difference between a "technical revision" and a "strategic revision," and communicating rendering deadlines clearly are the soft skills that guarantee your retention in high-paying remote roles.

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