Product Manager, Growth
perplexity
Job Score
100 ptsIn 2026, we launched Computer, the defining product for the new era of agentic AI. We’ve scaled beyond the millions of people using Perplexity every day for research, shopping, investing and curiosity into a new paradigm of using AI to transform knowledge into action.
Product Managers at Perplexity work closely with design and engineering, focusing on the product systems and experiences that help more people discover, adopt, and get lasting value from Perplexity. The ideal candidate should have strong communication and writing skills, the ability to envision innovative technology, and a willingness to reimagine work to be more efficient and creative. Ideal candidates combine product intuition with analytical rigor: in the application, please highlight the growth problems, experiments, or loops you are most proud of building.
What you’ll do
Drive activation, repeat usage, and paid conversion across web, mobile, and desktop.
Build and iterate the levers that move them: upsells, onboarding, upgrade flows, lifecycle, and design new agent-driven growth loops.
Grow adoption of new products and cross-platform conversion: identify the optimal set of users, surfaces, and moments to introduce them, and drive repeat usage.
Ship a high volume of experiments, from hypothesis and metric design through analysis, and turn the learnings into roadmap bets that grow our metrics.
Analyze funnels, cohorts, and segments to find the highest-leverage opportunities and define the metrics behind them.
Protect product quality while improving conversion, holding guardrails on retention, support volume, and margin.
Write crisp specs and experiment briefs and drive execution across engineering, design, data, and marketing.
Qualifications
2–4 years of total work experience with a strong academic record.
~2 years in investment banking or consulting, followed by startup experience in a growth, product or founder role.
Fluent in SQL, comfortable with experiment design and statistical readouts.
Comfortable owning many parallel experiments and moving between analysis, spec-writing, and shipping in the same week.
Thrives in ambiguity where processes are still being defined.
Nice to have
Direct experience with A/B testing and experimentation platforms (Eppo, Statsig, Optimizely, or in-house equivalents).
Experience with subscription and usage-based billing products, paywalls, or paid upgrade experimentation.
Experience shipping across web and native mobile surfaces.
Our Mission
Perplexity's mission is to power curiosity. Curious people are the people who drive change in the world. Driving change is a continuous cycle of learning, building, and integrating.
Learn: curious people constantly learn new things by asking more. They question the status quo in their own expertise and they constantly learn outside of it. Research is essential to them and never ending.
Build: curious people make and create things, to show the world their new answers to problems no one else ever questioned. They take action on what they've learned. Makers need tools to create their products, their companies, their reality.
Integrate: they must interact with the world as it is to drive change and adoption. True leaders do not simply build something and hope. They must have armies of agents and workers who can constantly work in millions of small ways.
Repeat. For curious people this is a cycle that never ends.
About Product Management
Product Management is one of the most strategically relevant areas in technology organizations. The Product Manager is responsible for defining product vision, prioritizing features, and coordinating multidisciplinary teams to deliver value to users.
Essential skills include strategic thinking, data analysis, communication, leadership, and technical knowledge. Tools like Jira, Confluence, Miro, and analytics platforms are fundamental in daily work.
Salaries for PMs range from entry-level to senior positions at major tech companies, with growing opportunities for international remote work.
About Marketing
The Marketing area is strategic for the growth and positioning of any company. It encompasses traditional marketing, brand management, market research, trade marketing, product marketing, and market intelligence. Marketing professionals are responsible for planning and executing strategies that connect brands to their target audience.
Key skills include brand management, market research, competitive analysis, product marketing, trade marketing, pricing, relationship marketing, and channel development. Knowledge of research tools (Nielsen, Kantar, Ipsos), BI, and advanced spreadsheets is a differentiator.
Marketing professionals in technology companies are highly valued, especially those who master product marketing, go-to-market strategy, and data-driven marketing. The field offers opportunities from analyst to CMO, with a focus on growth, brand positioning, and return on investment.
About Product Manager
The Product Manager (PM) is the professional responsible for defining the strategy, vision, and roadmap of a digital product. They work at the intersection of technology, business, and user experience (UX), leading the discovery and delivery of solutions that solve real problems in a viable way for the company.
Key skills include product discovery, data and metrics analysis (AARRR, NPS, LTV), user research, go-to-market strategy, roadmapping, strategic prioritization, and leadership by influence. Tools like Amplitude, Mixpanel, Hotjar, Jira, and Notion are fundamental.
Product Managers play a central role in the growth of startups, scale-ups, and large technology companies, with career progression opportunities to Product Leader, Head of Product, and Chief Product Officer (CPO).
About Public Relations
The Public Relations (PR) area focuses on managing the reputation, image, and communication of an organization with its various stakeholders (such as clients, investors, employees, media, and the community). PR professionals develop corporate communication strategies, manage media relations (press relations), organize institutional events, and work in image crisis prevention and management.
Discover Other Areas
Understand the scope of work, key skills, and tools used in different career areas.
About Content Writer
The Content Writer is the professional responsible for creating quality written content for websites, blogs, social media, and other digital platforms. They combine writing skills with content strategy and SEO to attract, engage, and convert audiences.
Key skills include blog content creation, landing pages, newsletters, social media content, keyword research, content strategy, editorial calendar, and SEO writing. Knowledge of WordPress, Surfer SEO, Ahrefs, and analytics tools is a differentiator.
Content Writers in technology companies are highly valued, especially those who can create accessible technical content, evergreen content, and content that generates organic traffic. The field offers opportunities from junior content writer to head of content, with a focus on quality, strategy, and content performance.
About Photography
The Photography area encompasses the capture, editing, and processing of static images for commercial, advertising, editorial, or artistic purposes. Professionals in this field master lighting techniques, visual composition, camera and lens operation, as well as the use of specialized editing and post-processing software such as Adobe Photoshop and Lightroom.
About Backend
The Backend area is responsible for all server logic, APIs, databases, and infrastructure that support web and mobile applications. Backend professionals ensure that systems are scalable, secure, and performant.
Key skills include languages like PHP, Java, Python, Ruby, Go, and Node.js, frameworks like Laravel, Spring Boot, Django, and Express, databases (MySQL, PostgreSQL, MongoDB, Redis), software architecture (clean architecture, DDD, microservices), and API security (OAuth, JWT).
Backend developers in technology companies are highly valued, especially those who master microservices architecture, cloud computing, and high-scale performance. The field offers opportunities from junior developer to software architect, with a focus on scalability, security, and efficiency.
About Product Owner
The Product Owner (PO) is the professional responsible for maximizing the value of the product delivered by the development team. They act as the voice of the customer and stakeholders, managing and prioritizing the product backlog, defining clear user stories, and ensuring the team works on the most valuable items for the business.
Key skills include backlog management, user story writing, prioritization (Mascow, RICE), agile methodologies (Scrum, Kanban), and stakeholder communication. Knowledge of tools like Jira, Trello, Azure DevOps, and Miro is essential.
Product Owners are highly sought-after professionals in the technology market, working collaboratively with Scrum Masters, Product Managers, and engineering teams to drive agility and continuous value delivery.
About Copywriting
The Copywriting area is responsible for creating persuasive, creative, and strategic texts for various communication channels. Copywriting professionals transform ideas into words that engage, convert, and build brand voice.
Key skills include advertising copywriting, script writing for videos and podcasts, persuasive writing, tone of voice, and editorial guidelines. Knowledge of SEO writing, Grammarly, and text productivity tools is a differentiator.
Copywriting professionals in technology companies are highly valued, especially those who master copy for landing pages, email sequences, and funnel content. The field offers opportunities from junior copywriter to head of copy, with a focus on creativity, persuasion, and performance.
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