Retail & Digital Strategy Manager
nintendo
Redmond, WA
Fullstack
Web Master
Job Score
90 pts
On-site model (+70)
Fullstack (+10)
Web Master (+10)
Nintendo of America
About Nintendo of America: From the launch of the Nintendo Entertainment System™ more than 30 years ago, Nintendo’s mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo’s iconic and cherished franchises including Mario™, Donkey Kong™, The Legend of Zelda™, Metroid™, Animal Crossing™, Pikmin™ and Splatoon™ across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks.
We are an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information about Nintendo, please visit the company’s website at https://www.nintendo.com/.
Team Summary: The Retail Marketing & Strategy team empowers Nintendo's sales teams and retail partners with strategic, business‑critical guidance to effectively reach and influence consumers across in‑store and online retail channels. Through impactful marketing and promotional planning, the team helps to elevate product awareness, strengthen brand affinity, and drive sales performance.
DESCRIPTION OF DUTIES
- Leads retail digital content strategy, including digital content cards, in-aisle merchandising, retailer.com content, and omnichannel launch support.
- Partners with internal teams (Engineering, Marketing, Finance, 3rd party) and retail to ensure digital content programs are accurately represented across physical and digital retail touchpoints.
- Manages digital content readiness for retail launches, including presell coordination, product detail accuracy, merchandising requirements, and issue resolution.
- Creates and manages new tools and enhancements, and provides technical training and support to Nintendo of America Inc. (NOA), Nintendo of Latin America (NLA), and Nintendo of Canada (NOCL) sales and marketing teams.
- Manages the quarterly sales planning processes, meetings and strategies.
- Creates comprehensive programs and launch content for internal teams and retail partners.
- Implements strategies to enhance the customer journey in an omni-channel environment.
- Develops guidelines to ensure program alignment with overall strategy and volume objectives.
- Manages and tracks policy adherence and establishes policies that ensure brand equity is adhered to.
- Manages collaborative projects with internal teams related to closeouts, off-sets, evergreens, and discontinued items.
- Tracks and optimizes budget spend and ensures consistent approach to forecasting, budgeting, and administration of funds availability.
- Manages provider relationships, contracts, and trainings for NOA.
- Oversees the performance and optimization of Nintendo’s offerings including effective merchandising, promotional strategies, and customer engagement.
- Manages and analyzes program effectiveness and optimizes budgetary spending with recommendations to maximize profitability/volume.
SUMMARY OF REQUIREMENTS
- Minimum of seven years relevant work experience.
- Two or more years of experience presenting analysis recommendations to retailers and leadership.
- Experience working in or leading a multi-functional department.
- Proven experience in managing complex projects with multiple stakeholders.
- Experience with Oracle, Tableau, and Smartsheet a plus.
- Expert in spreadsheet and database applications (Excel, Word, Business Objects), proficient in PowerPoint.
- Undergraduate degree in Business, Economics, Marketing, a related field, or equivalent.
Applicants must be legally eligible to work in the United States to be considered. Visa sponsorship is not available for this role.
This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for their division. This position is not open to fully remote status at this time.
This position includes the base pay range listed below, potential for a semi-annual discretionary performance bonus, and a comprehensive benefits package that includes medical, dental, vision, 401(k), and paid time off.
Pay Range:
$120,900—$217,650 USD
About Fullstack
Fullstack developers are versatile professionals capable of working on both frontend and backend of web and mobile applications. They master multiple technologies and can build complete products end-to-end, from the user interface to server infrastructure.
Key skills include proficiency in at least one complete stack (React/Vue/Angular + Node.js/PHP/Python/Java), databases (SQL and NoSQL), REST/GraphQL APIs, Git versioning, CI/CD, and basic infrastructure knowledge (Docker, cloud). Clean architecture, DDD, and testing are important differentiators.
Fullstack developers are highly valued in startups and companies that need versatile and autonomous professionals. The field offers opportunities from junior developer to software architect, with a focus on complete delivery, holistic product vision, and ability to work across multiple application layers.
About Web Master
The Web Master is the professional responsible for maintaining, securing, and ensuring the technical performance of websites and web applications. They manage servers, hosting infrastructure, uptime monitoring, and ensure everything runs fast and reliably.
Key skills include server management (Apache, Nginx), hosting (AWS, Google Cloud, Azure), CDN (Cloudflare), SSL, DNS, web security (WAF, firewall), performance (Core Web Vitals, cache, compression), and versioning (Git, CI/CD). Knowledge of Docker, WordPress, cPanel, and monitoring (Sentry, New Relic) is a differentiator.
Web Masters in technology companies are highly valued, especially those who master DevOps, SRE, and can guarantee uptime and performance at scale. The field offers opportunities from junior webmaster to SRE and infrastructure engineer, with a focus on reliability, security, and speed.
Discover Other Areas
Understand the scope of work, key skills, and tools used in different career areas.
About Content Manager
The Content Manager is the professional responsible for leading the entire content strategy, production, and management of an organization. They define the editorial strategy, coordinate writing teams, and ensure content aligns with business goals and brand identity.
Key skills include content strategy, editorial planning, content audit, buyer persona, customer journey, content ops, content governance, performance metrics (ROI, engagement, organic traffic), and team management. Knowledge of WordPress, Contentful, Notion, and analytics tools is a differentiator.
Content Managers in technology companies are highly valued, especially those who can align content with conversion funnels, lead multidisciplinary teams, and use data to optimize editorial strategy. The field offers opportunities from content manager to head of content, with a focus on strategy, quality, and scale.
About Customer Success
Customer Success is the area responsible for ensuring clients achieve their goals when using the product or service. It is a strategic function for retention, expansion, and customer satisfaction.
Key skills include account management, churn analysis, NPS, onboarding, upsell, and cross-sell. Knowledge of CS tools like Gainsight, Totango, and ChurnZero is a differentiator.
CS is becoming increasingly strategic in SaaS companies, with professionals directly contributing to recurring revenue growth (MRR/ARR).
About Traffic Manager
The Traffic Manager is the professional responsible for planning, executing, and optimizing paid media campaigns across various digital platforms. With the competitiveness of the digital market, paid traffic professionals are essential for generating qualified leads and maximizing return on advertising investment.
Key skills include campaign management on Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads, media planning, metrics analysis (ROAS, CPA, CPC, CTR), A/B testing, remarketing, and landing page creation. Tools like Google Analytics, Google Tag Manager, Hotjar, and automation platforms are essential.
Traffic managers in technology companies are highly valued, especially those who master performance marketing, conversion funnel optimization, and scaling strategies. The field offers opportunities from media analyst to head of performance, with a focus on growth, budget efficiency, and return on investment.
About Automation Analyst
The Automation Analyst is the professional responsible for identifying process optimization opportunities and developing automated workflows (RPA, scripts, or integrations). They map manual and repetitive tasks across various company areas and build automation solutions using low-code/no-code platforms (such as Zapier, Make, Power Automate, n8n) or RPA tools (such as UiPath), driving operational efficiency and error reduction.
About Infrastructure and DevOps
Infrastructure and DevOps are responsible for creating, maintaining, and optimizing IT environments that support applications at scale. This area is fundamental for system reliability and performance.
Key technologies include AWS, GCP, Azure, Docker, Kubernetes, Terraform, Ansible, CI/CD (GitHub Actions, GitLab CI, Jenkins), and monitoring (Datadog, Grafana, Prometheus).
DevOps engineers and SREs are highly sought-after professionals, with salaries among the highest in the technology sector.