Business Development Executive, In-Store
syndigo
Job Score
100 ptsSyndigo powers the continual flow of data and content throughout the entire commerce ecosystem— accelerating delivery of accurate and compelling information that increases sales on every shelf. We are the recognized leader in software and services for the management of master data, product information, digital assets, and content syndication and analytics across industries including grocery, foodservice, hardlines, home improvement, oil & gas, pet, health and beauty, automotive, apparel, and healthcare products.
Syndigo serves the industry’s largest two-sided network, connecting more than 50,000 global users across 12,000+ global brands with more than 1,750 global retailers.
Basically, we're the people that deliver the rich, accurate product content that helps consumers shop online with confidence, and helps brands and retailers operate efficient product supply chains. We cannot do all of this without our amazing employees who make the magic happen here at Syndigo. As we continue to grow, we’re always looking to identify talented individuals to join our team.
**This is a hybrid position that requires 2 days per week in office at our Chicago location**
The mission of a Syndigo Business Development Executive is to identify, develop, and cultivate strategic relationships that evolve into long-term partnerships with Syndigo. In this role, you will engage manufacturers, retailers, and suppliers across the retail industry, helping them understand how Syndigo's In-Store solutions drive operational excellence and profitable growth. You will articulate the value of Syndigo's expertise in retail execution, space planning, planogram optimization, merchandising, and category management, demonstrating how leading retailers and brands leverage our solutions to improve shelf performance, enhance the shopper experience, and maximize results at the point of sale. Through a consultative approach, you will uncover client challenges and position Syndigo as a trusted partner in transforming in-store operations and accelerating retail success.
HOW WE’LL BE WINNING TOGETHER DAY TO DAY
- Prospecting and building new business opportunities within assigned territory
- Ability to understand prospect needs and objectives then effectively communicate Syndigo’s value proposition to solve their unique challenges
- Utilize a consultative sales approach to close opportunities with senior level executives and forecast weekly when deals will be closed won
- Collaborate with operations as needed to ensure appropriate positioning and seamless delivery of solutions/services
- Initiate introductory meetings through networking, cold call, email, and other tools in standard sales tech stack to help bolster pipeline generated near top of funnel
- Coordinate and schedule online or onsite meetings with key decision makers
- Be comfortable demonstrating SaaS based platform and communicating critical capabilities to differentiate our solutions
- Negotiate and participate in pricing strategy and proposal development to drive conversion
- Negotiate contract terms within the acceptable guidelines provided by commercial leadership
- Develop prospect account strategy across owned accounts in Salesforce and consistently execute on plan to penetrate through frequent outbound engagement
- Research key companies that fit ideal customer profiles and assemble creative outbound messaging
- Own and manage active pipeline in Salesforce.com and forecast accurately in Clari on a weekly cadence
- Achieve weekly activity KPI’s with clear goals set in Salesloft/Salesforce for prospect accounts and contacts targeted in a given week
WE SHOULD TALK IF THIS SOUNDS LIKE YOU
- 3+ years in a quota carrying sales role with consistent track record of success against quota attainment
- Retail Supply Chain Integrations experience
- Extreme passion for hunting and closing net new logos
- Deep familiarity with Salesforce, Salesloft and ZoomInfo
- ValueSelling certified or proven mastery of other sales methodology
- Curiosity and interest in the retail or eCommerce vertical is a plus
- Proven ability to qualify prospects and open opportunities in a primarily outbound environment
For full-time U.S. based-employees, we offer competitive health insurance benefits, PTO and volunteer time off, employer-paid short- and long-term disability, parental and adoption leave, 401(k), and tuition reimbursement.
Your individual compensation within the budgeted salary range is determined based on your skills, education, experience, and internal equity.
Diversity, Equity & Inclusion
To achieve the best version of our organization, we know it takes new ideas, new approaches, new perspectives and new ways of thinking. A purpose we are 100% committed to cultivating.
Diversity is woven into our fabric at Syndigo and it’s how we stay an industry leader, innovating technology solutions that equip our customers with everything they need to be successful!
All are welcome here and we invite you to join our team if you are ready to help us continue that growth!
GDPR/CCPA
Syndigo, to process applications, holds onto data for a "reasonable time" after applications are submitted. This data is stored for Syndigo's internal use by HR/Recruiting Staff only. Verified requests for data deletion and exports will be completed upon request.
Syndigo Job Applicant Privacy Notice
At Syndigo, we care about your privacy. As you go through our recruitment process, we are committed to being transparent about how we process your personal data. To learn more about how Syndigo processes your personal data, go to our Job Applicant Privacy Notice.
About Sales
The Sales area is responsible for generating revenue and expanding the customer base. B2B and B2C sales professionals are fundamental for sustainable growth of any organization.
Key skills include prospecting, negotiation, CRM (Salesforce, HubSpot), sales enablement, and value consulting. The consultative and data-driven approach is increasingly valued.
Consultative sellers and senior Sales Managers have very high earning potential, with OTE (On-Target Earnings) that can exceed monthly salaries in technology companies.
About Project Manager
The Project Manager is the professional responsible for planning, executing, and controlling projects end-to-end, ensuring they are delivered on time, within budget, and with the expected quality. With the growing complexity of businesses, project management professionals are fundamental to organizational success.
Key skills include planning and scheduling, scope, cost, risk, quality, and resource management, stakeholder communication, cross-functional team leadership, and use of agile and traditional methodologies. Certifications like PMP, PRINCE2, and Six Sigma are important differentiators.
Project Managers in technology companies are highly valued, especially those who master agile methodologies (Scrum, Kanban), tools like Jira and MS Project, and can deliver complex projects efficiently. The field offers opportunities from project analyst to head of PMO, with a focus on execution, governance, and business value.
About Product Manager
The Product Manager (PM) is the professional responsible for defining the strategy, vision, and roadmap of a digital product. They work at the intersection of technology, business, and user experience (UX), leading the discovery and delivery of solutions that solve real problems in a viable way for the company.
Key skills include product discovery, data and metrics analysis (AARRR, NPS, LTV), user research, go-to-market strategy, roadmapping, strategic prioritization, and leadership by influence. Tools like Amplitude, Mixpanel, Hotjar, Jira, and Notion are fundamental.
Product Managers play a central role in the growth of startups, scale-ups, and large technology companies, with career progression opportunities to Product Leader, Head of Product, and Chief Product Officer (CPO).
Discover Other Areas
Understand the scope of work, key skills, and tools used in different career areas.
About Business Intelligence
Business Intelligence (BI) is the area responsible for transforming raw data into strategic information for decision-making. BI professionals build dashboards, reports, and analyses that help companies understand their performance and identify growth opportunities.
Key skills include data modeling (star schema, snowflake), ETL (extraction, transformation, loading), advanced SQL, BI tools (Power BI, Tableau, Looker), data warehousing, KPIs, and business metrics analysis (MRR, churn, cohort). Knowledge of dbt, Airflow, and data pipelines is a differentiator.
BI professionals in technology companies are highly valued, especially those who master data visualization, analytics engineering, and can translate complex data into actionable insights for the business. The field offers opportunities from BI analyst to head of data, with a focus on data-driven decision making.
About People Analyst
The People Analyst is the professional responsible for transforming people data into strategic insights for HR decision-making. They combine data analysis knowledge with people management vision to help organizations understand workforce metrics, turnover, engagement, and diversity.
Key skills include people analytics, workforce analytics, turnover and retention analysis, HR metrics (time-to-hire, cost-per-hire, e-NPS), data visualization (Power BI, Tableau, Visier), workforce planning, and compensation analysis. Knowledge of statistics, SQL, and people analytics tools is a differentiator.
People Analysts in technology companies are highly valued, especially those who can translate complex people data into actionable insights for retention, diversity, and growth strategies. The field offers opportunities from HR analyst to head of people analytics, with a focus on data-driven people management.
About Audiovisual
The Audiovisual area is responsible for producing, editing, and creating video and audio content for various platforms. With the exponential growth of digital content, audiovisual professionals are fundamental for brands that want to communicate visually and impactfully.
Key skills include video production and editing (Premiere Pro, DaVinci Resolve, Final Cut), motion graphics (After Effects), animation (Blender, Cinema 4D), sound design, podcast production, live streaming (OBS Studio), and photography. Knowledge of visual storytelling, rhythm, and art direction is a differentiator.
Audiovisual professionals in technology companies are highly valued, especially those who master motion graphics, social media videos, and content for digital platforms. The field offers opportunities from videomaker to head of audiovisual, with a focus on creativity, technical quality, and storytelling.
About Digital Marketing
Digital Marketing is a constantly expanding field, driven by e-commerce growth and the need for a strong digital presence. Marketing professionals master tools like Google Ads, Meta Ads, HubSpot, Google Analytics, and automation platforms.
Most sought-after specializations include Growth Marketing, Performance, SEO, Content Marketing, and Growth Hacking. The combination of creativity with data analysis is the most valued differentiator in the market.
The market offers opportunities in both agencies and technology companies, with competitive salaries and remote work possibilities.
About Cloud Solutions
The Cloud Solutions area is responsible for designing, implementing, and managing cloud infrastructure and services (AWS, Azure, GCP) for companies. Cloud professionals architect scalable, secure, and cost-optimized solutions, from data center migrations to serverless and multi-cloud architectures.
Key skills include IaC (Terraform, CloudFormation), containers (Docker, Kubernetes), serverless (Lambda, Cloud Functions), managed databases (RDS, DynamoDB, BigQuery), cloud networking (VPC, CDN, load balancer), and security (IAM, WAF, KMS). Knowledge of FinOps, cloud governance, and AWS/Azure/GCP certifications is a differentiator.
Cloud Solutions professionals in technology companies are highly valued, especially those who master multi-cloud architectures, FinOps, and can optimize costs while maintaining performance and security. The field offers opportunities from cloud engineer to cloud solutions architect, head of cloud, and chief cloud architect.