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Senior Partner Marketing Manager

remotecom

AMER Remote
Marketing

Job Score

80 pts
On-site model (+70) Marketing (+10)

About Remote

Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease. We make it possible for businesses of all sizes to recruit, pay, and manage international teams. With our core values at heart and future focused work culture, our team works tirelessly on ambitious problems, asynchronously, around the world. You can find Remoters working from 6 different continents (Antarctica left to go!) and all of our positions are fully remote.

With Innovation as one of the core values, we have built Automation and AI capabilities into the requirements for every role.

We encourage every member of the Remote team to bring their talents, experiences and culture to the table to help us build the best-in-class HR platform.
 
If you are energetic, curious, motivated and ambitious, be part of our world. Apply now and define the future of work!

What this job can offer you

Remote Embedded is one of Remote’s fastest growing programs — and this role is a chance to help shape what “great” partner marketing looks like as we scale our most strategic and exciting embedded partnerships.

As our Senior Partner Marketing Manager - NAMER, you will own the end-to-end partner marketing strategy and execution for a core set of NAMER-based, high-impact strategic partners — with a mandate to drive measurable partner-sourced and partner-influenced pipeline.

You’ll take ownership of:

  • Launch execution and post-launch momentum, including sustained multi-channel embedding (marketplace, in-product, field activation, nurture, and ongoing joint campaigns)
  • New partner onboarding and launch support, including network-to-market activation and embedded demand gen
  • Scaling co-marketing programs and pipeline impact through joint planning, enablement, and integrated campaigns

You will sit at the intersection of Partnerships, Sales, and Marketing, and will partner closely with Partner Managers, Embedded Sales, Field/Regional Marketing, Lifecycle, Brand, Content, Growth/Performance Marketing, and Marketing Analytics.


What you bring

Experience

  • 8+ years of experience in B2B SaaS marketing, with deep experience in partner / ecosystem / channel / field marketing
  • Proven track record owning partner GTM programs that drive pipeline outcomes (not only activity)
  • Experience running complex, multi-stakeholder partner launches and post-launch growth programs
  • Strong experience building integrated programs across channels (events/field, email/lifecycle, content, paid, social, web)
  • Confidence managing partner marketing budgets, MDF/co-funding, and ROI reporting
  • Strong operational rigor: planning, prioritization, and program governance across multiple partners

Requirements

  • Demonstrated ability to build joint partner marketing plans tied to commercial goals and seller motions
  • Experience collaborating with Sales leadership and partner stakeholders on execution and follow-through
  • Strong measurement mindset: ability to define KPIs, reporting, and optimisation loops with Marketing Analytics and RevOps
  • Comfortable operating in ambiguity, setting direction, and driving decisions across teams
  • Experience with marketing and sales tooling (e.g., Salesforce; marketing automation; reporting dashboards)
  • Preferred:
    • Experience managing and creating partner event sponsorships (e.g., conferences, field activations, partner-hosted events) including budgeting, activation planning, and ROI measurement
    • Partner marketing experience with complex, enterprise-level HR organizations (e.g., large HRIS / payroll / benefits ecosystems) and the ability to drive internal stakeholder engagement inside those partner orgs

Ways of working:

  • Operates with high autonomy; sets the approach and standards for a significant surface area
  • Leads cross-functional programs with senior stakeholders; drives alignment through clarity, not consensus
  • Uses data + insight to make prioritization trade-offs and to course-correct quickly
  • Builds scalable playbooks and systems that other partner marketers can reuse

Key responsibilities

1) Own partner marketing strategy & execution 

  • Build and run annual/quarterly joint GTM plans per partner, including goals, audience, messaging, channels, and success metrics
  • Translate partner objectives into an execution roadmap across Remote marketing motions
  • Drive weekly execution cadence and partner comms; remove blockers and maintain momentum

2) Drive internal partner-team engagement & activation

  • Create targeted engagement programs for internal partner teams (e.g., seller enablement, leadership touchpoints, field activations, and internal campaigns) to make Remote the default and preferred global HR solution across their ecosystem
  • Increase Remote brand recognition and preference inside partner organizations through sustained, repeatable activation motions and clear value messaging

3) Drive partner-sourced and partner-influenced pipeline

  • Design and execute integrated campaigns (webinars, content, email/lifecycle, events, landing pages, marketplace/in-product placements, and paid amplification where relevant)
  • Integrate partners into Remote’s ABM, field activation, and demand-gen motions in the US
  • Define reporting and optimisation loops; identify drivers vs diluters and reallocate effort accordingly

4) Post-launch momentum & channel embedding

  • Own the post-launch plan to continue building awareness and momentum
  • Proactively place Remote inside partner channels (partner comms, marketplaces, in-product, seller enablement, partner events and more)
  • Build repeatable playbooks that scale beyond a single partner

5) Partner enablement & co-sell readiness

  • Create and maintain partner enablement toolkits: messaging, campaign kits, sales collateral, field activation packs, and GTM calendars
  • Partner with Sales Enablement to ensure sellers know how to position effectively position the joint products

6) Operating model, budget & stakeholder management

  • Own program governance: plans, timelines, briefs, approvals, and retrospectives
  • Manage budget and ROI reporting for partner marketing activities and events
  • Coordinate across partner stakeholders and internal teams to ensure delivery quality and brand consistency

Success in this role

Within the first 90 days, you will have:

  • Established joint GTM plans for your strategic embedded partners with clear goals, calendar, and measurement
  • Delivered an executable post-launch momentum plan for priority partners
  • Implemented a clean reporting cadence for partner-sourced and partner-influenced impact

Over 6–12 months, success will be measured by:

  • Growth in partner-sourced and partner-influenced pipeline and improved conversion through the funnel
  • Increased partner channel penetration (marketplace/in-product placements, joint comms, partner event presence)
  • Repeatable partner marketing playbooks that scale programs beyond a single person
  • Strong partner and Sales satisfaction with program quality, speed, and outcomes

Practicals

  • You’ll report to: Manager, Partner Marketing (or relevant Partner Marketing leader)
  • Direct reports: None (individual contributor role)
  • Team: Marketing — Partner Marketing
  • Location: United States (remote)
  • Travel: Occasional travel for partner events, field activations, and key partner moments

 

Application process

  1. Interview with recruiter
  2. Interview with future manager
  3. Interview with team members (no managers present)
  4. Bar Raiser Interview
  5. Prior employment verification check 

Remote's Total Rewards philosophy is to ensure fair, unbiased compensation and fair equity pay along with competitive benefits in all locations in which we operate. We do not agree to or encourage cheap-labor practices and therefore we ensure to pay above in-location rates. We hope to inspire other companies to support global talent-hiring and bring local wealth to developing countries.

At first glance our salary bands seem quite wide - here is some context. At Remote we have international operations and a globally distributed workforce.  We use geo ranges to consider geographic pay differentials as part of our global compensation strategy to remain competitive in various markets while we hiring globally.

Our salary ranges are determined by role, level and location, and our job titles may span more than one career level. The actual base pay for the successful candidate in this role is dependent upon many factors such as location, transferable or job-related skills, work experience, relevant training, business needs, and market demands. The base salary range may be subject to change.

At Remote, we foster internal mobility as a key element of our culture of employee growth and development, supported by a compensation philosophy that guarantees pay equity and fairness. Therefore, all compensation changes associated with an internal move will be reviewed by the Total Rewards & People Enablement team on a case by case basis.

The annual salary range for this full-time position is
$122,000$135,000 USD

Benefits

Our full benefits & perks are explained in our handbook at remote.com/r/benefits. As a global company, each country works differently, but some benefits/perks are for all Remoters:
  • work from anywhere
  • flexible paid time off
  • flexible working hours (we are async)
  • 16 weeks paid parental leave
  • mental health support services
  • stock options
  • learning budget
  • home office budget & IT equipment
  • budget for local in-person social events or co-working spaces

How you’ll plan your day (and life)

We work async at Remote which means you can plan your schedule around your life (and not around meetings). Read more at remote.com/async.

You will be empowered to take ownership and be proactive. When in doubt you will default to action instead of waiting. Your life-work balance is important and you will be encouraged to put yourself and your family first, and fit work around your needs.

If that sounds like something you want, apply now!

How to apply

  1. Please fill out the form below and upload your CV with a PDF format.
  2. We kindly ask you to submit your application and CV in English, as this is the standardised language we use here at Remote.
  3. If you don’t have an up to date CV but you are still interested in talking to us, please feel free to add a copy of your LinkedIn profile instead.

Not only do we encourage folks from all ethnic groups, genders, sexuality, age, abilities, disability status and any other under-represented group to apply, but we prioritize a sense of belonging. We have 4 ERGs (Women, Disability, Queer, Minorities in Tech) who meet regularly with the People team. During your interviews and beyond, we ask & encourage anybody who needs an accommodation to request one from their recruiter.

We will ask you to voluntarily tell us your pronouns at interview stage, and you will have the option to answer our anonymous demographic questionnaire when you apply below. As an equal employment opportunity employer it’s important to us that our workforce reflects people of all backgrounds, identities, and experiences and this data will help us to stay accountable. We thank you for providing this data, if you chose to.

At Remote, we embrace AI as a valuable tool while prioritizing human creativity and authenticity. We look forward to meeting candidates who balance innovation with genuine expertise and experience. To learn more about Remote's AI guidelines check see here

Please note we accept applications on an ongoing basis. 

About Marketing

The Marketing area is strategic for the growth and positioning of any company. It encompasses traditional marketing, brand management, market research, trade marketing, product marketing, and market intelligence. Marketing professionals are responsible for planning and executing strategies that connect brands to their target audience.

Key skills include brand management, market research, competitive analysis, product marketing, trade marketing, pricing, relationship marketing, and channel development. Knowledge of research tools (Nielsen, Kantar, Ipsos), BI, and advanced spreadsheets is a differentiator.

Marketing professionals in technology companies are highly valued, especially those who master product marketing, go-to-market strategy, and data-driven marketing. The field offers opportunities from analyst to CMO, with a focus on growth, brand positioning, and return on investment.

Discover Other Areas

Understand the scope of work, key skills, and tools used in different career areas.

About Content

The Content and Social Media area is essential for building digital presence and audience engagement. Professionals create content strategies, manage social networks, and develop impactful brand narratives.

Key skills include copywriting, storytelling, community management, metrics analysis, audiovisual production, and knowledge of each platform algorithms.

With the growth of influencer marketing and social commerce, this area continues to generate new career opportunities.

About IT Governance

IT Governance is the area responsible for ensuring that information technology resources are used strategically, efficiently, and in compliance with standards and regulations. IT governance professionals ensure that technology supports business objectives in a secure and reliable manner.

Key skills include IT service management (ITIL), IT audit and compliance, risk management, business continuity, disaster recovery, metrics and indicators (SLAs, KPIs), and strategic alignment between IT and business. Frameworks like COBIT, ITIL, ISO 27001, and compliance standards are essential.

IT Governance professionals in technology companies are highly valued, especially those who master ITSM, IT audit, and risk management. The field offers opportunities from governance analyst to CIO/CTO, with a focus on efficiency, compliance, security, and business value.

About Frontend

The Frontend area is responsible for creating the visual interfaces that users interact with on websites and web applications. Frontend professionals combine technical skills with design to deliver intuitive, responsive, and accessible digital experiences.

Key skills include HTML, CSS, JavaScript/TypeScript, frameworks like React, Angular, and Vue, build tools (Webpack, Vite), CSS (Tailwind, Sass), testing (Jest, Cypress), and knowledge of web performance and accessibility (WCAG). Familiarity with design systems and reusable components is a differentiator.

Frontend developers in technology companies are highly valued, especially those who master React, Next.js, web performance, and accessibility. The field offers opportunities from junior developer to frontend architect, with a focus on user experience, performance, and code quality.

About Automation Analyst

The Automation Analyst is the professional responsible for identifying process optimization opportunities and developing automated workflows (RPA, scripts, or integrations). They map manual and repetitive tasks across various company areas and build automation solutions using low-code/no-code platforms (such as Zapier, Make, Power Automate, n8n) or RPA tools (such as UiPath), driving operational efficiency and error reduction.

About Project Management

Project Management is essential to ensure strategic initiatives are delivered on time, within scope, and with quality. PM professionals coordinate teams, manage risks, and communicate with stakeholders.

Key methodologies include PMBOK, PRINCE2, Scrum, and Kanban. Tools like Jira, Asana, Monday, and MS Project are widely used in daily work.

Certifications like PMP and PgMP are important differentiators in the market, with growing demand in technology and consulting companies.

Career Guides

Technology Career Guide

Planning, skills, interviews, and professional growth in IT, Data Science, DevOps, and Product.

Read full guide →

Design Career Guide

UX/UI, Graphic Design, Product Design. Portfolio, tools, interviews, and growth in the Design field.

Read full guide →

Marketing Career Guide

SEO, Paid Media, Growth, Content Marketing. Certifications, tools, and strategies to grow in Digital Marketing.

Read full guide →

Finance Career Guide

Financial market, investments, corporate finance, certifications, and strategies to grow in the financial field.

Read full guide →

Communication Career Guide

Journalism, PR, Corporate Communication, Content Marketing, and Multimedia Production.

Read full guide →

Administration Career Guide

Business Management, HR, Logistics, Consulting, Project Management, and Entrepreneurship.

Read full guide →

Data Career Guide

Data Science, Data Engineering, BI, Machine Learning, and AI. From training to the job market.

Read full guide →

Product Career Guide

Product Management, Product Ownership, Agile, Scrum, and OKRs. From strategy to execution.

Read full guide →

Tech & Remote Glossary

Stop getting lost in interviews and job descriptions

The job market, especially within tech and global companies, has developed its own dialect. Not understanding these acronyms can make you lose valuable opportunities or poorly negotiate your contract. To end this problem, we created the Definitive Glossary for the Remote Professional.

🏢 Work Models & Routine

Async (Asynchronous Work)
A communication model where responses don't need to be immediate. Instead of back-to-back meetings, the team relies on well-structured documents, threads, and messages. It's the gold standard for global companies spanning multiple time zones.
Sync (Synchronous Work)
The opposite of Async. It requires the team to be online and available at the same time for meetings, live chats, and real-time collaboration.
Daily / Stand-up
A quick daily meeting (usually 15 minutes) common in Agile (Scrum) methodologies. The team answers three questions: What did I do yesterday? What will I do today? Are there any blockers?
All-Hands / Town Hall
A company-wide meeting involving all employees. Usually led by the founders (C-Levels) to present results, new goals, and answer team questions.
1:1 (One-on-One)
A recurring individual meeting between a professional and their direct manager. It is used for career alignment, feedback, and problem-solving, not just for project status updates.

💰 Contracts, Benefits & Compensation

PTO (Paid Time Off)
Instead of strict, categorized leave policies, modern US companies usually offer a flexible pool of days (e.g., 20 days of PTO, or even "Unlimited PTO") that you can use for vacations, sick days, or personal matters, while receiving your regular compensation.
Equity / Stock Options
Company ownership. The startup offers you the right to buy shares at a heavily discounted strike price in the future. If the company grows, goes public, or is acquired, these shares can be highly lucrative.
Vesting (Vesting Schedule)
The rule that controls your Equity. It usually lasts 4 years. You don't get all the shares on day one; you "earn" them gradually as you stay with the company. A "1-year Cliff" means you must stay for at least one year to receive your first batch of shares.
RSUs (Restricted Stock Units)
Unlike Stock Options (where you have the right to buy the stock), RSUs are actual shares the company grants you as a bonus or part of your compensation package, following a strict Vesting schedule.
Independent Contractor (1099 / B2B)
The most common international hiring model for global talent working for US companies. You act as a service provider (business-to-business), receiving the gross salary (often six-figure compensation) without standard local payroll tax deductions at the source.

🤖 Recruitment & Hiring Process

ATS (Applicant Tracking System)
The "robot" that reads your resume. Software like Greenhouse, Ashby, and Workday are used to filter candidates by keywords before a human even looks at the document. (Pro tip: this is why your resume must be clean, semantic, and have the right keywords).
JD (Job Description)
The document that lists the responsibilities, technical requirements, and benefits of the open position.
Cultural Fit
The interview stage that evaluates if your core values, communication style, and worldview align with the company's culture. This is the ultimate test of your Soft Skills.
Onboarding
The integration process. It's the period of your first few weeks at the company, where you get your access credentials, learn about the culture, study the internal documentation, and understand how the product works.

🚀 How to use this to your advantage?

The secret isn't just knowing what these acronyms mean, but using them actively. If during an interview for a premium tech role you ask, "How does your PTO policy and Vesting schedule work?", the recruiter will immediately perceive you as a high-level professional, familiar with the global market standards.

The remote job market requires preparation. And having the right vocabulary is the first big step to securing six-figure proposals and standing out among thousands of applicants.

Expert Tip

Landing Top-Tier Traffic Analyst and SEO Roles

The New Era of Performance Marketing

The digital marketing landscape has undergone a radical transformation in recent years. The era of the "button pusher" who merely launched Meta Ads campaigns or stuffed keywords into WordPress is officially over. Today, companies—especially top-tier US startups and global tech corporations offering six-figure compensations—are looking for analytical, Growth-focused, and highly Data-Driven professionals.

Whether managing multi-million dollar paid media budgets or optimizing site architecture for the new AI-driven search engines, the Traffic and SEO Analyst has become the engine of predictable revenue for tech companies worldwide.

1. Technical SEO and the AI Revolution (SGE)

With Google's introduction of the Search Generative Experience (SGE), SEO is no longer just about backlinks and search volume. It now requires a deep understanding of search intent and topical authority.

What Tech Recruiters are looking for:

  • Technical SEO Mastery: The ability to analyze Core Web Vitals, manage Crawl Budgets, and optimize JavaScript rendering (a critical factor for modern frameworks like React and Next.js).
  • Advanced Data Analysis: Fluency in enterprise tools such as Screaming Frog, Semrush, Ahrefs, and Google Search Console.
  • Focus on E-E-A-T: Experience, Expertise, Authoritativeness, and Trustworthiness. Understanding how to structure content so that Google's algorithm recognizes it as a reliable primary source.
"Modern SEO success requires you to stop optimizing for algorithms and start optimizing for the user journey, using technical data to remove any friction along the way." — Google Search Central Guidelines

2. Paid Traffic: From Operational to Strategic

In the realm of paid media (Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads), platform automation handles most of the bidding work (Smart Bidding). The modern candidate's competitive edge lies in acquisition strategy and financial viability analysis.

Metrics you must master for your interviews:

  1. CAC (Customer Acquisition Cost): Moving beyond Cost Per Click (CPC). Understanding exactly how much it costs to acquire a paying user.
  2. LTV (Lifetime Value): Knowing how to cross-reference acquisition costs with the value a customer brings to the company over time (LTV:CAC ratio).
  3. ROAS vs. ROI: Grasping the crucial difference between the direct return on ad spend (ROAS) and the actual return on investment for the entire business (ROI).
  4. Server-Side Tracking: With the deprecation of third-party cookies, mastering the Conversions API and Google Tag Manager (GTM) Server-Side is a massive senior requirement.

3. Building an Unbeatable Portfolio

In the global remote market, degrees matter far less than proven results. Your portfolio shouldn't just be a resume; it should be a comprehensive document of Case Studies.

Structure your cases using the STAR method:

  • Situation: What was the baseline? E.g., "The e-commerce brand was burning $10k/month with a 1.2 ROAS."
  • Task: What was the goal? E.g., "Reduce CPA by 30% and increase non-branded organic traffic."
  • Action: What did YOU do technically? E.g., "Audited GTM, restructured PMax campaigns, and applied Schema markup in the HTML."
  • Result: The numerical impact. E.g., "Scaled ROAS to 3.8 and grew organic traffic by 45% in 3 months."

4. Certifications That Actually Open Doors

If you want to bypass strict Applicant Tracking Systems (ATS) like Greenhouse or Workday, ensure your LinkedIn and resume feature official certifications issued by the tech platforms themselves:

References and Must-Reads

To stay relevant in a market that changes weekly, we highly recommend following these official sources:

  1. Official Google Search Central Documentation.
  2. Annual State of Marketing Reports from HubSpot and Semrush.
  3. Technical articles focused on Data-Driven Marketing from the Harvard Business Review.

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